Monday, October 19, 2020

How to share hope with our modern day heroes via SM Supermalls

Wazzup Pilipinas!

Christmas is indeed fast approaching and inspite of the pandemic with still the thought of a virus lurking around to strike our vulnerability, we must still not forget to instill the true meaning as to why we celebrate the season.

I still believe there is still the ardent desire to make other people happy and to bless them with the grace from from above by being warmer and generous. After all, it's probably the only opportunity for us to have an excuse why we are being so kind and thoughtful without getting too much attention since everyone else have that good spirit during the Ber months.

Forget about Build, Build, Build for the moment, as we Give, Give, Give especially to those who highly deserve it. 

As we spark the true meaning of the holiday season which is giving, you might want to Share Hope with our modern day heroes by nominating these frontliners:

A. healthcare workers,

B. workers that offer essential products and services, and

C. workers for public health and safety.

The nominated person will get a chance to win P10, 000 worth of SM Gift Certificates!!!

Isn't that amazing!

#SHAREHOPEWITHSM will indeed spark some joy and bring happiness to the recipients of these awesome treats from the biggest mall brand in the country.

Remember that the Promo period is from October 19, 2020 (12MN) to December 14, 2020 (11:59pm) only. So better nominate now those people you want to thank for their service.  What are you waiting for, read the mechanics below and make more people happy this Christmas season.


Share Hope with SM Campaign is a digitized gift mailbox wherein customers can submit their holiday wishes for their nominated front line worker.

#ShareHopeWithSM mechanics will also be announced on the SM Supermalls Christmas microsite, social media pages, mall posters, customer service robots, and digital directories in the participating malls.

In order to join, participants can submit their letters by:


a. Visiting the microsite:
b. Accessing the SM Supermalls Facebook chatbot;
c. Accessing the SM Viber bot


A form needs to be filled out with the following information:

a. Full name
b. Age
c. Address
d. E-mail Address (/Parent’s E-mail address for minors)
e. Name of nominated front liner
f. Nature of job of the front liner
g. Story of hope of the nominated front liner (maximum of 500 words)

a. Front line workers is defined as healthcare workers, workers that offer essential services and products, workers for public health and safety

b. Guide questions:

i. Why does the nominated front line worker deserve a special gift this Christmas?

ii. How does the nominated front line worker inspire you?

iii. What do you admire most about the front line worker?

h. Photo with/of the front line worker
i. Contact number of the front line worker
j. Email address of nominee
k. Preferred mall to claim the prize

Once the form has been sent, customer will be directed to the ‘THANK YOU’ page. Customer has the option to share the weblink on his/her social media pages.

Customer will be receiving a confirmation email that the electronic letter has been received by the #ShareHopeWithSM team.

4. How to determine the winners:
    For the entries to be valid and qualified, the following must be considered:

    • Nominated person is a front line worker in the above mentioned industries
    • Narrative describes the nature of work of the front liner in 500 words
    • Photo with/of the front liner
    • One (1) unique customer = One (1) valid raffle entry
    • Winner may only win once for the promo duration
    • Multiple submissions of the same person will only equate to one (1) unique raffle entry—only the first entry submitted shall be valid

  • Five (5) qualified winners/wishes will be granted within the promo period.
  • Employees of SM and its affiliates, including their relatives up to second degree of consanguinity or affinity, are disqualified to join the promo.
  • Recipient of the gift certificate prize will be the nominated front liner
  • Entries will be accumulated weekly, which means non-winning draws will still be included in the next draw dates.
  • All entries will be included in the remote electronic raffle draw with the presence of a DTI Representative.
    • Employed NGO/LGU/private worker for essential products and services
    • Full name
    • Nature of work
    • Proof of employment/work (valid ID)

Prize is non-transferrable and not convertible to cash

5. Announcement of Winners will be following this schedule:

Winner 1: November 3
Winner 2: November 16
Winner 3: November 30
Winner 4: December 14
Winner 5: December 30

One winner will be announced as scheduled above. Announcement of winners will be done via the SM Supermalls digital assets.

6. Winner and nominee shall be notified via their registered mail, email, and SMS confirmation. A proof of consent shall be provided for sharing of the stories and photos. Nominee shall claim the prize in the preferred mall as indicated in the registration form. The winning story and photo will be published in SM Supermalls digital assets.

7. Prize is non-transferrable and not convertible to cash.

8. Winners will be given 60 days from the day of notification/ announcement to claim the prize. Prize will be forfeited in favor of SM in case the prize is not claimed within 60 days. Prizes will be claimed at the mall administration office. Unclaimed prizes shall be forfeited and disposed according to the discretion of the sponsor with concurrence of DTI.

9. The Winner must present the following to an authorized SM Supermalls representative when claiming the prize:

  • One (1) valid ID with complete real name, age, gender, picture and complete address. Photocopy of any of the documents (i.e. birth certificate, marriage contract, SSS ID, driver’s license, school ID and/or passport)
  • If the winner is a minor, then he/she must be accompanied by his/her parent/s or legal guardian
  • Proof of e-mail notification that the said participant is a winner

Control Measures:
  1. A DTI representative shall be invited to a Zoom call for a remote checking, testing, validation, and verification of the computer system for receiving entries and registration, assigning random computer-generated raffle entries, and drawing of winners. A copy of the said system shall be electronically signed by the DTI representative for safekeeping of Digify, Inc. for verification of DTI anytime.
  2. A softcopy of the properties of the program shall be given to the DTI Representative after verification. The DTI representative shall check the database of the promo.
  3. A DTI representative will be invited to the remote drawing of the raffle winners as scheduled.
  4. Digify, Inc. will generate a list of qualified participants/entries before the draw.
  5. Raffle numbers will be assigned at random to all qualified participants in the presence of the DTI representative before drawing winners.
  6. A copy form shall be sealed in an envelope and signed by a DTI representative for safekeeping of Digify, Inc. and for verification of DTI anytime until all prizes are claimed.
  7. The first and last number shall be shown on screen before drawing of winners.
  8. Winners shall be drawn one at a time using the randomly assigned raffle number.
  9. Four (4) reserved entries per mall shall be drawn. The reserved entries shall be numbered and the first reserved entry drawn shall be declared as the winning entry just in case the winner is ruled by the Board of Judges as disqualified with approval from DTI. Process continues until a winner is found.
  10. After the winner is determined, it will be verified from the generated list by a Digify, Inc representative and the DTI representative. A soft copy of the generated list of qualified participants and assigned raffle entry shall also be given to the DTI representative.
  11. The list of winners will be given to the DTI representative after determination.
  12. A printed copy of the properties of the program shall be submitted to the DTI representative after each witnessed draw.
  13. Database / list of participants shall include name, age, e-mail address
  14. All complaints and queries regarding this promotional activity shall be attended by SM Supermalls hotline that may be reached by dialing (+632) 876-1111 from Monday-Friday at 10am-5pm.
  15. Shopping Center Management Corporation reserve the right to disclose and publish names, photos and other information of the winners in any mode or manner, as relevant to the Promotion, in any mode or manner as they may deem appropriate.
  16. By accepting the prize, the winner should agree to the following terms and conditions of Shopping Center Management Corporation.

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