A Flavorful First in Pampanga: SM Supermalls Ushers in a New Era of Asian Dining Excellence

Wazzup Pilipinas!?

In a province globally celebrated for its culinary prowess, SM Supermalls just raised the bar even higher. Welcome to a New Era of Firsts—a landmark moment for Pampanga’s food scene, where the rich traditions of Asian cuisine collide with innovation, sustainability, and premium dining experiences.

This isn’t just a food trend. It’s a culinary revolution—and it starts right here, at SM City Clark and SM City Pampanga. For the first time in the province, three of Asia’s most celebrated flavors—Taiwanese, Japanese, and Thai—are being served with a daring twist through first-to-Pampanga brands: Ninepot, The Matcha Tokyo, and Purple Rice.

Ninepot: Taiwan’s Art of Hot Pot, Perfected

At the heart of SM City Clark’s Tech Hub 2 simmers a pot of destiny—Ninepot, the newest name in elevated Taiwanese hot pot culture. Named after the lucky number "nine," a symbol of fortune in Taiwan, Ninepot brings more than just soup—it brings soul.

In a world where quantity often overshadows quality, Ninepot flips the narrative. This is not your typical unlimited hot pot. Each meticulously curated set meal follows a six-step process, ensuring that flavor and freshness are front and center.

From the umami-rich Taiwan Stone Hot Pot to the comforting Sesame Oil, the delicate Dashi Broth, and the fiery Szechuan Hot Pot, each broth base tells its own story. Guests are treated to a full-course experience—complete with protein, sides, vegetables, dessert, and a rotating weekly special drink. It’s a dining ritual rooted in heritage and finished with flair.

The Matcha Tokyo: Japan’s Green Gold, Now in Pampanga

The global matcha craze finds its premium expression at The Matcha Tokyo, located at the ground level of SM City Clark. But this isn’t just another matcha joint—it’s the authority on authentic, organic matcha straight from Japan.

What makes The Matcha Tokyo a cut above the rest? 100% organic matcha, thoughtfully grown, carefully whisked, and elegantly served. Whether you're a seasoned matcha aficionado or a curious newcomer, the flavors here are profound, earthy, and exquisitely balanced.

Start with their best-selling Organic Matcha Latte, beloved across all global branches. Then take a sip of something closer to home—the exclusive-to-the-Philippines Ube Matcha Latte, where two iconic flavors collide in perfect harmony.

Beyond drinks, The Matcha Tokyo offers matcha-infused pastries, chocolate, snacks, and even pure matcha powder for those looking to take the experience home. It’s a lifestyle, a movement, and now—finally—a local destination.

Purple Rice: Thai Cuisine Reinvented with Filipino Heart

If there’s one place that marries tradition with future-forward food philosophy, it’s Purple Rice at SM City Pampanga. This vibrant culinary space is more than a restaurant—it’s a storytelling platform for Thai heritage, Filipino warmth, and sustainability.

Purple Rice goes beyond green curry and Pad Thai. It reimagines what Thai food can be—introducing dishes like Purple Yam Woon Sen, Khao Soi, and the indulgent Red Angus Beef Curry. And who could forget their show-stopping take on dessert? The Thai Halo-Halo is a cool, colorful celebration of Southeast Asian flavor fusion.

Their use of naturally purple rice isn’t just an aesthetic choice—it’s symbolic. It represents the blending of traditions, the boldness of reimagining cuisine, and the commitment to eco-conscious ingredients. Every dish is thoughtfully prepared to offer authentic flavor while embracing innovative methods and sustainable practices.

SM Supermalls: Redefining Culinary Culture, One Flavor at a Time

SM Supermalls has long been a hub for shopping, leisure, and entertainment. Now, with the arrival of Ninepot, The Matcha Tokyo, and Purple Rice, it's solidifying its reputation as a culinary destination—one that respects the past while boldly stepping into the future.

This New Era of Firsts is more than just a campaign. It’s a commitment to deliver world-class experiences that are both meaningful and memorable. It’s about connecting communities, elevating tastes, and celebrating diversity—all through the universal language of food.

Whether you’re a Kapampangan foodie with a seasoned palate, a traveler seeking new flavors, or simply someone who appreciates good food done right—there’s something here for you. Because at SM, there’s always something new to enjoy, and always more to share.

Experience Asia like never before—only at SM City Clark and SM City Pampanga.

To discover more first-to-market brands and exclusive dining experiences, visit www.smsupermalls.com or follow @SMSupermalls on social media.

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