A dramatic reimagining of the SM City East Ortigas East Wing:

Wazzup Pilipinas!? 

The East is Reborn: A New Hub of Art, Food, and Play

In the heart of Pasig City, a transformation has taken place. The new East Wing at SM City East Ortigas is more than just a mall expansion; it’s a cultural revolution, a vibrant sanctuary for every kind of "squad". This isn't just a place to shop—it’s a destination built for making memories, where passions collide and every visit tells a new story.

A Feast for the Senses: A Global Culinary Tour

Step into the East Wing and prepare your taste buds for a world tour. The food court has been elevated to an international culinary passport, offering flavors from every corner of the globe without ever leaving Pasig. From the iconic Neapolitan pizzas of Italy at Rossopomodoro to the authentic Okinawan steaks from Japan's Yappari Steak, the options are as diverse as they are delicious.

But the journey doesn't stop there. Indulge in authentic Chinese hot pot at Jiangnan Hot Pot and Grill, or savor Taiwan's famous Dan Zai noodles at Du Hsiao Yueh. The sweet tooth is not forgotten, with South Korean pastries from Paris Baguette and Japanese soufflé pancakes from Hoshino Coffee. Even local favorites are reimagined, with BEBANG's Halo-Halo offering fifteen different takes on the Filipino classic. It’s a true foodie's paradise.

An Urban Canvas: Where Art Comes Alive

The East Wing has been reborn as an open art gallery. Gone are the blank walls, replaced by massive, colorful murals created by Manila-based illustrator and creative director Kiefsix (Kiefer Indiongco). His bold, basketball-inspired designs turn the space into an artistic adventure. Visitors can get their perfect selfie against these vibrant backdrops, with the fun, sun-inspired character EYO—also designed by Kiefsix—as a playful, selfie-ready guide. This fusion of art and commerce makes the East Wing a truly unique hangout spot.

The Ultimate Playground: Chill, Play, and Compete

For those who believe life is a game, the East Wing is your ultimate arena. The fusion of dining and play is perfected at the Foodcourt + Game Park, the perfect "sweet spot" for any group of friends. After a meal of Thai plates, ramen bowls, or Korean cravings, squads can head to the Game Park to unwind with a friendly match of billiards or darts. It’s the perfect formula for "barkada" bonding, where a shared love for food and a healthy dose of competition create an unforgettable experience.

SM City East Ortigas’s East Wing has masterfully woven together global cuisine, urban art, and spirited entertainment into one seamless, stylish space. It's more than just a mall; it's a dynamic hub that adapts to your vibe, whether you’re there for a coffee run, a mural selfie, a hot pot night, or a gaming showdown. This is the new East, and it’s ready for you to make your mark.

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