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Friday, April 11, 2025

The Game of Truth, Creativity, and Responsibility in the Digital Age


Wazzup Pilipinas!?



Success isn’t always a straight line—it’s often a wiggly, electrified wire, like the ones you see at local fairs. One wrong move, and you “buzz” out. But if you’re lucky—and focused—you just might win a prize. And if that prize includes a crispy piece of lumpia along the way? Count us in.

But in this wild game of content creation, there’s more at stake than likes, views, or viral fame. In the age of disinformation and digital overload, creators aren’t just entertainers or influencers—they’re the new umalohokan, the modern-day heralds of truth.

So how do we sumakses (succeed) as creators while staying true to what’s real, critical, and responsible?

Let’s break it down—with a side of humor, a dash of drama, and a big scoop of reality.


1. Step by the Step


Take it one step at a time.

Success doesn’t happen overnight. Whether you're a new blogger, a seasoned vlogger, or a niche content creator, the path is paved one post, one pitch, one story at a time.

Take each step mindfully. Celebrate the little wins—like your first reader comment, your first collab, or your first viral meme that didn’t involve dancing in your pajamas.

In this game, every move matters.


2. Sa Lumpia — Find Your Flavor


Lumpia isn't just a snack—it's a metaphor for what makes you, you. What’s your niche? Food? Fashion? Politics? Puns?

Find your flavor, your lasa, and serve it fresh and authentically. Don’t be a copycat content mill. People crave honesty more than polished perfection.

Being original isn’t easy—but it’s tastier.


3. Without Touching the Wire


Avoid the noise. Stay steady.

The “wire” is all the noise: trolls, drama, burnout, fake news, imposter syndrome, cancel culture.

Stay focused. Stay grounded. Avoid the trap of chasing clout over clarity. Don’t spread information you haven’t verified just for the sake of being first.

Your credibility is your wire. One false buzz, and it could cost you everything.


4. The Longer You Last, the Better the Prize


Stay consistent. Success takes time.

Longevity matters. Building trust, value, and audience loyalty takes time. It’s not about trending once—it’s about staying relevant without selling out.

Consistency is your superpower. The longer you last—truthfully, responsibly, passionately—the better the rewards. Not just in followers, but in influence that actually matters.


5. Makikita Mong Bigla Kang Sumakses!


One day you’ll see—you made it!

It hits you one day. After all the posts, the sleepless nights, the inner doubts—you realize: people are listening. You’ve made an impact.

Not because you followed trends, but because you stayed true to yourself, your craft, and your truth.

And that, dear creator, is the biggest prize of all.




The Modern Umalohokan: Truth-Tellers in a Digital World

But what’s success without purpose?

On April 13, 2025, creators, advocates, and truth warriors will gather at UMALOHOKAN: Para sa Kaalaman, Kalikasan, at Kinabukasan, a movement led Ross Flores Del Rosario of Wazzup Pilipinas, that calls on content creators to become defenders of truth and champions of sustainability.

Long before social media, the Umalohokan were our town criers—heralds of truth, bearers of critical news, protectors of the people. Today, their spirit lives on in those who use their platforms not for personal gain—but for public good.


The Event Will Feature:

Pocholo “The Voicemaster” Gonzales: Igniting voices with purpose.

Ellen Tordesillas of VERA Files: Unmasking fake news with sharp facts.

Chino Penserga (PPCRV) and Atty. Ryan Jay Roset (LENTE Philippines): Leading the charge on electoral integrity and voter empowerment.

Digital personalities like Jenny Medenillla of The Transport Queen, and Nestor Lim of News Media Nest on surviving (and thriving) amidst disinformation.

Environmental warriors like Jayson Noveda of EcoWaste Coalition, Antonio Dizon of BAN Toxics, Engr. Eric Raymundo of Bayanihan Para Sa Kalikasan Movement, and Eman Balani of Alkarock Gift of Nature battling for a livable planet.

Keynote by David D’Angelo of the Green Party of the Philippines will ignite minds and move hearts.

Ross Flores Del Rosario, the founder of Wazzup Pilipinas and the visionary behind the Umalohokan Workshops, will finalize with a covenant signing to encourage everyone to solidify the common goal for truth and responsibility. 


We believe that in the age of disinformation, everyone has a duty to side with the truth eventhough there's too much confusing noise out there on both social media and the real world 


This is Not a Talk—It’s a Turning Point

UMALOHOKAN is not a seminar. It’s a resistance.

It’s a battle against digital deception, climate indifference, and voter disengagement.

It’s a training ground for thinkers, not reactors. For questioners, not blind followers. For responsible sharers, not reckless spreaders.

It’s where creators become truth-tellers, and content becomes catalyst.


A Final Word to Fellow Creators

Don’t just chase the buzz. Be the signal.

Fact-check before you post. Think before you share. Engage before you enrage.

Because in a world full of noise, the most powerful voice—is the one that tells the truth.

“The longer you last, the better the prize.”

But let that prize be more than fame. Let it be impact, integrity, and influence with purpose.

“Paano ba sumakses?”

Success is just like this lumpia wire game — one steady step at a time, without letting distractions throw you off.

Keep creating. Keep showing up. Keep thinking critically.


JOIN US:

UMALOHOKAN 2025

April 13, 2025 | 2PM onwards

Simbayanan ni Maria Community Foundation, Taguig City


The fight for truth, democracy, and sustainability begins here. Will you answer the call?

How Ross Del Rosario Turned a Blog Into a Movement for Truth and Empowerment


Wazzup Pilipinas!?



The Voice of the People, the Pulse of the Nation


In a digital world overflowing with noise and fleeting headlines, one man dares to stand tall — not just as a content creator, but as a crusader of truth. Ross Flores Del Rosario is not merely the founder of Wazzup Pilipinas, one of the Philippines’ most influential online news portals, but also the visionary behind the transformative Umalohokan Workshops, shaping a new breed of media storytellers with purpose and integrity.


The Birth of a Dream

Like many Filipinos, Ross began with a modest dream. At a time when social media was still in its infancy and traditional media held a monopoly on the narrative, he envisioned a platform where unheard Filipino stories could find their spotlight.


"Back then, if you didn’t have a name or connection, your story would be silenced," Ross recalled in a candid interview. "I wanted to create a space where ordinary Filipinos could finally be heard."


And so, with heart, grit, and vision, Wazzup Pilipinas was born — a blog that grew into a digital movement, now one of the most powerful and credible platforms in Philippine online journalism.


Wazzup Pilipinas: Championing the People's Stories

What sets Wazzup Pilipinas apart from other news outlets is its undying commitment to stories that matter to the masses — tales that often slip through the cracks of mainstream media. Whether it’s the viral rise of “Aling Nena’s Bibingka” on TikTok or the quiet heroism of community pantry organizers during the pandemic, Ross makes sure these stories shine.


During the peak of the COVID-19 crisis, while fear and uncertainty gripped the nation, Wazzup Pilipinas showcased the humanity of Filipinos — highlighting community efforts like Ana Patricia Non’s Maginhawa Street pantry that sparked a nationwide movement of hope.


"We don’t just report. We remind people that there’s always hope, even in the darkest hours," Ross declared.


Umalohokan Workshops: Forging the Future of Communication

Ross’s advocacy didn’t stop at journalism. Understanding the power of education and the importance of responsible media practice, he established the Umalohokan Workshops — named after the ancient Filipino town criers who once carried vital messages to the community.


In today's world, Ross believes the role of a modern umalohokan is more vital than ever.


"Social media isn't just for selfies and trends. It's a powerful tool for change," he emphasized during a graduation ceremony for the workshop participants.


Through these workshops, he trains young communicators to rise above misinformation and disinformation — urging them to wield truth like a weapon in an era dominated by fake news.


The Relentless War Against Fake News

In every election, every national crisis, every viral scandal — Ross and his Wazzup Pilipinas team rise to the occasion, providing a fortress of facts in the battleground of falsehoods.


"Social media has become the battlefield of truth," Ross warned. "And we must choose to be on the side of honesty, no matter how unpopular it is."


From the tensions in the West Philippine Sea to controversies surrounding massive infrastructure projects like "Build Better More," Wazzup Pilipinas continues to deliver fearless, facts-first journalism.


From Headlines to Humanitarian Work

But Ross doesn’t stop at storytelling. In times of disaster, he leads by example — on the ground, helping victims, mobilizing support, and connecting hearts.


During Typhoon Ulysses in 2020 and the Taal Volcano eruption, Wazzup Pilipinas was instrumental in organizing aid and raising awareness. Beyond being reporters, Ross and his team became lifelines.


"It’s our job to inform — but it’s our duty as Filipinos to help," he said, voice firm with resolve.


Rising to the Challenges of the Digital Era

As technology evolves, so does Ross. He now delves into the world of artificial intelligence and digital transformation, determined to keep the Filipino at the forefront of innovation.


"We can't afford to be left behind. We must be part of the global conversation," Ross asserts.


In his workshops, he teaches students how apps like Grab and Foodpanda reflect the changing Filipino lifestyle — and how technology, if used right, can be a tool for empowerment and progress.


The Indomitable Filipino Spirit

For Ross, the strength of the Filipino lies not in wealth or fame, but in resilience — the unwavering determination to thrive despite the odds.


"Just look at the stories that go viral — vendors turning into social media stars, students walking miles just to attend school. That’s the Filipino spirit," he shared with pride.


Because of this, Wazzup Pilipinas has a special section dedicated to inspirational stories — celebrating the unsung heroes of everyday life.


The Future of Filipino Media

As the media landscape shifts rapidly, Ross remains hopeful and grounded.


"There will always be challenges, but also opportunities," he said. "What matters most is staying true to the mission — to give voice to the voiceless, and truth to the misinformed."


In an age where media is often accused of losing its soul, Ross Flores Del Rosario remains a steadfast beacon — not just reporting on change, but becoming the very force that drives it.


Through every Wazzup Pilipinas headline, through every student molded in the Umalohokan Workshops, Ross proves that journalism is not just a career. It’s a calling. A duty. A fire that burns for truth, justice, and hope.


And as the Philippines continues to find its place on the global stage, Ross Flores Del Rosario stands as one of its modern-day heroes — guiding us toward a future lit by the light of genuine Filipino storytelling.


Wazzup Pilipinas — where stories rise, truth lives, and the Filipino voice echoes louder than ever.

Casting a Green Vote: Youth Advocates Rally for Climate Action and Electoral Integrity Ahead of Earth Day 2025


Wazzup Pilipinas!?



As the climate crisis continues to intensify, a bold and unwavering voice rises once more from the youth sector. On April 11, 2025, the Youth Advocates for Climate Action Philippines (YACAP) will gather students, activists, and concerned citizens for a powerful Earth Month event titled "Casting a Green Vote: Environmental Forum for the Midterm Election" — a call for urgent climate justice through meaningful political engagement.

Hosted at Room 411 of the Student Union Building, University of the Philippines Diliman from 1:00 PM to 4:30 PM, the forum sets the stage not just for dialogue, but for direct democratic action, as it aims to empower voters — especially the youth — to critically assess and support candidates championing environmental and climate-responsive platforms.

But the day doesn’t end there. At 4:30 PM, the forum will spill into the streets with a youth-led climate strike outside Vinzon’s Hall, reigniting the Fridays for Future energy that once swept the globe. This isn’t just a demonstration — it’s a declaration that the youth are not only the voice of the future but the conscience of the present.


A Forum with Purpose

YACAP, a nationwide alliance born in 2019, has never been content with lip service. This Earth Month, they are once again proving that advocacy must be grounded in action. The forum’s agenda includes:

Voters’ Education: A crucial component to inform and equip participants with the tools to vote smart, green, and informed.

The Youth Climate Agenda Presentation: A manifesto curated by the alliance's organization signatories — detailing climate demands and sustainable policy recommendations.


Voices from the Frontlines: Reactors from marginalized and most climate-vulnerable communities will share testimonies, including representatives from:

Bayan Muna Bagong Silang Navotas Chapter

PAMALAKAYA Navotas (National Federation of Small Fisherfolk Organizations)

PISTON (Public Transport Alliance)

Jonila Castro, a staunch environmental defender from Kalikasan People’s Network for the Environment


These voices bring an urgent realism to the discourse — a poignant reminder that climate change isn’t just a statistic. It's a lived reality in the slums, fishing communities, and jeepney terminals of the Philippines.


Political Endorsements with Principles

One of the most awaited parts of the program is YACAP’s official endorsement of candidates and party-list groups aligned with their environmental and climate agenda. This bold move not only reinforces their commitment to electoral participation but also sends a clear message: climate action must be political, and politics must be climate-responsive.

In a time when greenwashing is rampant, YACAP stands firm — advocacy must have accountability.


More Than a Movement

Media coverage is encouraged, with photo opportunities available throughout the event. But beyond media presence, YACAP is calling on individuals and organizations to deepen their involvement. Their invitation is clear: join the alliance, amplify the cause. Interested parties can sign up for orientations via yacap.org/join-us/#orgs.

As the country approaches its midterm elections, Casting a Green Vote is more than a forum — it’s a roadmap. It challenges all of us, especially the youth, to make decisions that will define not just the next few years, but the future of generations.

In the face of escalating climate disasters, the youth are not backing down. They are mobilizing, organizing, and yes — voting.

Because this Earth Day, it’s not just about planting trees or picking up trash.

It’s about planting the seeds of leadership and picking the candidates who will fight for our planet.



By Ross Flores Del Rosario, Wazzup Pilipinas Founder

Ross Flores Del Rosario is the founder of Wazzup Pilipinas, a passionate advocate for sustainable development, youth empowerment, and government transparency. As a former United Nations ICT Officer and current External Vice President of the Green Party of the Philippines, he continues to champion causes that resonate with the heart of the Filipino people.

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