Sunday, January 26, 2014

FILA's Annual Polo Cup 2014

Wazzup Pilipinas!

is a global sports brand with a rich Italian heritage that understands the relationship between performance and style. Inspired by their enduring core values, they design and build products with exceptional performance, function and lifestyle appeal.

It actively participates in promoting sports and recreational activities for an active lifestyle, and sponsors endeavors and advocacy programs contributing to health and fitness. The company entered the world of sports in 1973, after consolidating its expertise in the Italian textiles industry and assimilating the tradition of know-how that permeates it.

Fila Philippines, the official sponsor of the National Rugby Team, the Philippine Volcanoes, has been in the sportswear business for almost 14 years. The brand has actively participated in several sports and have supported several national teams and athletes.

It's the time of year again for FILA's Annual Polo Cup. January 26, 2014 will be another day of sporty fun and glamour as Manila's luminaries attend FILA's annual Polo Cup at the Manila Polo Club at McKinley Road, Forbes Park.

he Low Goal game starts at 2:00 pm, the High Goal game at 4:00 pm, and the festivities at 6:00 pm which promises to be grander than the previous years.

FILA believes that sport is an artform, a combination of beauty, luxury, and passion, form and movement. Sport can be viewed as a painting in a gallery or a ballet in a theatre.  Sport is inspiring and inspired.  As a company founded in Italy, FILA, more than anyone, recognizes the art of sport, the importance of design, and the feel uniquely tied to it.

As a global sports brand, research, elegance and innovation combined with a strong Italian identity remain the driving values behind the company's development. This is demonstrated by successful partnerships and product development initiatives with leading luxury brands and international ambassadors of the Italian way of life like Ferrari, Ducati and Pininfarina.

Fila products are currently available in about 50 countries worldwide at more than 771 sales outlets (mono-branded and department stores) and the company is now developing its direct distribution network.

Fila shops are located at the following branches:  SM Mall of Asia, SM Megamall, SM Cebu, Ayala Malls Glorietta, Ayala Malls Trinoma,  Ayala Malls Pavilion, Ayala Malls Market! Market!,  Ayala Malls Cebu, Ayala Malls Marquee Pampanga, Robinsons Galleria, Robinsons Ermita, Robinsons Cebu, Robinsons Iloilo, Robinsons Bacolod, Robinsons Lipa, Robinsons Metroeast, Robinsons Dumaguete, Robinsons Tacloban, Robinsons General Santos, Robinsons Ilocos Norte, Limketkai Cagayan de Oro, Island City Mall Bohol, Festival Mall Alabang, Ever Commonwealth, Ever Cainta, D’Mall Boracay,  Gaisano Capital Tacloban, Gaisano Capital Ormoc, Gaisano Capital Kalibo,  NCC Mall Davao,  NCC Mall Tagum, LCC Legazpi and many others.

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