Saturday, March 23, 2013

SCG Building Innovations at Worldbex 2013

Wazzup Pilipinas !
SCG, Cotto , Mariwasa team up at Worldbex as it expands its product portfolio with innovative building materials to better respond to the changing demands of Filipino consumers. These will enhance the comfort of living of Filipinos towards high quality, unique and innovative designs with fast and convenient installations.

The Philippine cityscape continues to evolve with the property boom in the country, with new silhouettes being added to the metropolitan skyline . Once dotted with tree-lined boulevards and majestic civic structures, present day Metro Manila now features vertical communities with state of the art techniques and designs that will endure throughout the property’s lifecycle.

This real estate wave is also evident in products and materials used for the home, as services from the construction sector have become more responsive to the shifting demands, trends and lifestyles of homeowners and developers. There has been a change in designs, tastes, and attitudes instead of more cost-value, demand for products and services have evolved to superior performance with unique, trendy design that will endure throughout the property’s lifecycle.

To enhance its presence in the domestic market, as well as to offer better living solutions to the Philippines, ASEAN leading business conglomerate SCG expands its product portfolio with innovative building materials and improves its distribution channels to better respond to such shifting demands of Filipino customers.

“With more product choices in the market, today’s Filipino homeowners have developed more discriminating tastes. They are now much more willing to acquire trendier but also higher quality products and services to build their dream houses”. said Mr. Jakkrit Suwansilp, Vice President for Sales and Marketing of Mariwasa- Siam Ceramics, a subsidiary of SCG in the Phiippines. We foresee such ,  demands and offer the best of our products and services to offer superior performance and unique trendy designs.

Last March 13 to 17 , SCG will take part in Asia’s most attended construction exposition. Worldbex 2013 at the World Trade Center Manila . This will bring to frontline the Groups home building innovations under the product brands, SCG, Cotto and  Mariwasa . It will showcase innovative  system solutions for all homeowners with a full package of products , consultancy and installation services for ease and convenience.

This years WORLDBEX, SCG comes up with the booth concept "’SCG Innovative solutions Live “ a more interesting and outstanding compared to  SCG’s booth in the previous years. It is a new way of booth presentation at the Worldbex since it allows visitors to more closely experience  its innovative products and systems.

SCG Products features their roofing and accessories, thermal and acoustic insulations , fiber cement woods substitutes. SCG Roof System  consist of roof tiles and accessories in a wide variety of materials and design providing state of the art beauty.

Also presented and showcased are new innovations that will entices property owners, developers, and designers to redecorate their homes with products form COTTO and Mariwasa. The Aqua Twin faucet, a filtered kitchen faucet that combines the kitchen and drink functions of water into one, by COTTO will be on display.

And Mariwasa’s line of expertise tiles with Anti-Slip technologies and Scratch free features have  pique  the interest of most home developers and home owners as well.

Throughout 100 years of operations, SCG has committed to uplift the lives of people all over the world by enabling them to build their homes with innovative solutions and cutting edge style , while contributing to the sustainable progress of ASEAN and the local communities where we operate said Mr. Suwanslip.

In Worldbex  2013 we bring our customers our portfolio of high performing products and services developed according to world class practices and uncompromising safety standards. This is the result of our focus on research and development to drive innovation in High Value Added product (HVA) and services.

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