BREAKING

Friday, March 16, 2018

Twitter Introduces Nine New Premium Video Sports Content Partnerships To Asia Pacific Advertisers


Wazzup Pilipinas!

Astro Malaysia (including FIFA World Cup), Asian Tour Golf, International Table Tennis Federation, BallBall, TV One and Eleven Sports Singapore among others will feature new In-Stream video programming on Twitter

Twitter, the first place to see what’s happening, will unveil this morning a robust slate of premium video sport content deals at Sportel Asia. Nine new collaborations will be announced, adding to the hundreds of sporting hours of live original programming, live games, highlights, and events to the platform. The announcement includes extensions of existing regional deals and brings even more opportunities for advertisers in Asia Pacific to align their brand with premium sports video content.

Twitter’s Head of Sports Partnerships for Asia Pacific, Aneesh Madani (@aneeshmadani), will present the video content offerings to conference attendees, as well as brand and agency partners, at a special Twitter workshop at Sportel Asia. He will be joined by guest speakers Simon Barnett (@SiBarnett), Ball Ball, Ashwin Sridhar (@ashwinsridhar), Fox Sports and Mohit Lalvani (@mohitlalvani), Eleven Sports, to discuss how sports federations, broadcasters and can make the most of combining OTT services and Twitter to grow their audiences and revenue.

“Twitter is the best destination for sports video content because it’s an extension of what fans already expect from our platform – the live sports conversation unfolding on Twitter,” said Aneesh Madani, Head of Sport Partnerships, Asia Pacific, Twitter. “Asia Pacific is a growth engine for Twitter and we could not be prouder to extend our success with more In-Stream premium video content from both headline events, and exciting underserved content, from sports leagues across the region.”

He added: “Digital video consumption in Asia Pacific is growing rapidly. Introducing these new in-stream video sponsorship deals for sports to advertisers in Asia Pacific will strengthen the success of our partners in the region, and give fans an easy way to keep up with the sports they care about most.”

Nine new premium video sports collaborations to be announced on stage include the following:
·         Asian Tour (@AsianTourGolf): Fans will have access to clips and highlights coming from major golf events on the Asian Tour.
·         Astro Malaysia (@StadiumAstro): Fans in Malaysia will have access to clips and content from FIFA World Cup™, EPL, F1, MotoGP, PGA and Asian Tour, Grand Slam Tennis, AFC CL and Cup.
·         BallBall (@BallBall_ID): Fans in Indonesia will have access to clips and game highlights coming from the top European football leagues.
·         Eleven Sports (@ElevenSportsSG): Fans will have access to clips and game highlights coming from Serie A, FA Cup and more in Singapore.
·         FOX Sports Asia (@FOXSportsAsia): Fans will now have access to clips and content from Bundesliga, MotoGP, Grand Slam Tennis, AFC CL and Cup.
·         International Table Tennis Federation (@ittfworld): Fans will have the chance to watch highlights of matches and other clips in almost real time from the best tournaments in the world.
·         NetTV (@netmediatama): Fans will have access to clips and game highlights coming from MotoGP
·         SportsFix TV (@SportsfixTV): Fans in Malaysia will have access to clips and game highlights coming from Malaysian League, Thai League and Serie A
·         TV ONE (@tvOneNews): Fans in Indonesia will have access to clips and game highlights coming from Liga Satu, Martial Arts leagues and more.

Each of these partners will utilise Twitter’s In-stream Sponsorships to enable the publisher partners to monetise their video content, while making it easy for advertisers to reach engaged audiences and sponsor exclusive content. The premium sports video content shared on Twitter will include a short pre-roll ad from content sponsors.

These new deals are in addition to a range of existing, previously announced ones which are also currently available to APAC advertisers, including:
·         ONE Championship (@ONEChampionship): Twitter will be the exclusive live stream platform for every single event of ONE Championship in 2018. All preliminary matches and two bouts of the main card can be streamed via @ONEChampionship.
·         National Basketball Association (NBA):Basketball fans in the Asia Pacific region will have a lot to look forward to with clips featuring highlights, behind-the-scenes content and more throughout the season as well as Periscope live streams of press conferences and interviews. They will be able to view this content on@NBA_AU@NBA_Philippines@NBAIndia and of course the @NBA account on Twitter.
·         Women’s National Basketball Association (WNBA): As announced earlier in 2017, basketball fans in Asia will be able to watch 20 WNBA regular season games in 2018 and 2019 live on Twitter at wnba.twitter.com and@WNBA. They will also be able to catch up with highlight clips every week.

“The FIFA World Cup is the biggest sporting event on the planet, and this new partnership with Twitter gives us a major opportunity to leverage excitement about the tournament beyond the TV screen,” saysCK Lee, VP Sports Content at Astro. “Alongside our broadcast all 64 matches of the World Cup, Twitter will help amplify the most exciting moments from Astro’s coverage, and immerse fans in the ‘world game’ even further through expert analysis and fun, creative live and highlights video content from Russia.”

Chatri Sityodtong, Chairman and CEO of ONE Championship, stated: “I am thrilled with ONE Championship’s partnership with Twitter as it allows us to further showcase the beauty of martial arts to a global audience. This partnership signifies the two companies’ commitment to developing martial arts in Asia and extend the reach of our exciting live and digital content. We’re excited that martial arts fans, particularly those on the Twitter platform, can now enjoy free ONE Championship bouts while engaging in real-time conversation.”

WORLDBEX 2018 Opens in Three Mega Venues


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Now on its 23rd year, the Philippine World Building and Construction Expo (WORLDBEX) sustains its outstanding streak as it opens its doors to a record-breaking number of local and international exhibitors. Plus, an increase in its total exhibition space with the addition of the 2,500sqm wide Northwing hall of the World Trade Center which will house over 120 booths.

Officially opening its doors last March 14, this year’s WORLDBEX is the show’s biggest installment yet as it is currently being held simultaneously in the three mega venues of the World Trade Center Metro Manila, the Philippine Trade Training Center, and the SMX Convention Center Manila. With all three venues combined, this year’s WORLDBEX encompasses a total of 37,100sqm of show area and an aggregate of 1,500 booths by both domestic and foreign players of the construction sector.

In turn, WORLDBEX 2018 has noted a 25% increase in international exhibitors, a 12% increase in local exhibitors, and a 20% increase in total number of booths. Signifying something far beyond mere showmanship, the expansion undergone by WORLDBEX is a brimming testament of the show’s thriving ascendancy as a global force. And the same could be said about its decision to adopt the theme of “Shaping Innovations Toward Sustainability” for its 2018 installment.




As revealed by Worldbex Services International’s (WSI) Founding Chairman Joseph Ang, “Deliberately conceived to parallel the growing concern of the international community with regard to the need to develop ingenious yet mindful solutions, our theme for this year’s show deeply echoes WORLDBEX’s commitment to connect with the global pulse.”




Present in the opening ceremony are Department of Public Works and Highways (DPWH) Secretary Mark Villar, Department of Trade and Industry (DTI) Undersecretary Rowel Barba, Mr. Joseph L. Ang  - WSI Founding Chairman, Mrs. Levi S. Ang, Ms. Jill Aithnie Ang – WSI Managing Director,  Arch. Francisco Flamenano Jr. – WSI Executive Director, Mr. Rene Ramos, Ms. Tessie Roque and IDr. Lilia de Jesus. The members of the diplomatic corps of different countries, association presidents and the WORLDBEX ICONS of Interior Design are also there to witness the grand opening of WORLDBEX.

It comes as no surprise that the reception of both the local and international community towards the upcoming show has been widely optimistic. Laying proof to this was the successful turnout of the WORLDBEX 2018 Exhibitors’ Orientation Program held last January 31 at the Hall B of the Philippine Trade Training Center; where over 700 attendees from 300 companies took part in the pre-show event.

As affirmed by Richmond Sy, President and General Manager of GRM Biowood, a first-time platinum sponsor for WORLDBEX, “Worldbex is the gold standard for construction expos and is well-known for showcasing the newest and most innovative products of the industry under one roof.” Moreover, Sy found this year’s theme highly relevant as it reflects what his company is all about.



On the other hand, 20 years later and Puyat Flooring Products Inc. remains to be one of the longest standing sponsors of WORLDBEX. Recalling their journey as one of the pioneer exhibitors of WORLDBEX, Missy Castro, Communications Manager for Puyat Flooring Products Inc. states, “Our participation has helped us a lot to reach out to our target customers and showcase the beauty and effectiveness of our products. Indeed, it is the most ideal venue to let our clients know about our company and our products!”

However, there seems to be no better exemplification of the burgeoning role of WORLDBEX as a key driver of economic growth on a global scale than the impressive number of international participants that will be taking part at this year’s show. Assuming the role of being the global construction industry’s gateway to Southeast Asia, among the new countries to participate at the much-anticipated event include Indonesia, Australia, Turkey, Germany, Iran, and Japan. These countries now join the roster of long time international partners that support WORLDBEX, such as Korea, Malaysia, Denmark, Singapore, Spain, China, New Zealand, UAE, Thailand, the US, and Vietnam.

Particularly impressive is the enthusiasm expressed by Malaysian companies who are occupying the most number of booths at this year’s International Pavilion. Leading the pack is Malaysian powerhouse MATRADE which has been allocated 30 booths. As remarked by MaTrade’s Trade Commissioner, Ms. Nyaee Ayup, “WORLDBEX has continuously showcased the emerging and innovative products in the industry. Indeed, it serves as an excellent platform for trade exchange and to learn best practices from other participating countries.”

Without a doubt, this year’s WORLDBEX marks an incredible milestone not just for the show but for the country’s economic position as a whole. As remarked by Florian Gottein, Executive Director of the European Chamber of Commerce of the Philippines, “With the fast-changing Philippine business landscape and many developments across all industries, it is through events such as the WORLDBEX that the best in the Philippine building and construction industry can come together and showcase the many opportunities within the sector.”

Furthermore, Noel Toti Cariňo, National President of the Chamber of Real Estate & Builders’ Associations, Inc. cites WORLDBEX’s vast global network as an “affirmation of their bright prospects for the Philippine property and construction industry.”

Once again, WORLDBEX leads at the forefront of pushing forth the expansion of the Philippine construction industry to unprecedented heights. WORLDBEX 2018 will run until March 18 from 10am to 8pm at the three mega venues of World Trade Center Metro Manila, Philippine Trade Training Center, and the SMX Convention Center, Pasay. The show is organized by the Worldbex Services International, the country’s leading events and expo organizer. To register, visit www.worldbex.com. To know more, follow the Worldbex Services International facebook page and @worldbex on Instagram.

Lots of Amazing Prizes to be Given Away at TravelBook.ph’s Destination: PH Travel Fair


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Pay attention, travel junkies! This might be the answer to your summer getaway adventure!

TravelBook.ph has so much in store for travelers who are attending its first travel fair entitled Destination: PH at Century City Mall in Makati City from March 16 to 18. From fun games to raffle draws where amazing prizes from sponsors will be given away, the three-day event will be packed with fun activities for every traveler.

There will be five major prizes up for grabs. First is a travel package for Boracay with accommodations care of Azalea Hotels and Residences Boracay for a 3D2N stay with breakfast for 2, coupled with 23,000 worth of Mabuhay Miles which can be used to book airfares from Philippine Airlines. There will also be two winners of roundtrip domestic flights good for two pax in the form of AirAsia BIG points worth 52,000.00. Meanwhile, one lucky winner will get to enjoy a one-way domestic flight worth 13,000 AirAsia BIG points and two winners will get to bring home luggages from World Traveller Bags and Luggage. TravelBook.ph will also be treating two lucky winners to vouchers for TravelBook reward points worth 5,000. These points are as good as cash and can be used for booking hotels and tours through its mobile app or website.

For the minor prizes, Subic Bay Yacht Club will be giving away an overnight stay good for two persons with breakfast to one lucky winner. Midori Clark Hotel and Casino will also be raffling off an overnight stay for one lucky event-goer. Only attendees of the fair who were able to pre-register here: http://bit.ly/DestinationPHReg will be eligible for this prize. Free admission tickets will also be given away as prizes. Zoobic Safari and The Dessert Museum will each give away free admission tickets good for two persons to four lucky winners. Meanwhile, Enchanted Kingdom and Inflatable Island will be giving away free admission tickets good for two persons to five winners. There will also be six winners of free admission ticket for two persons from Zoocobia, Residence Inn, and Paradizoo. Lastly, ten winners will get to go home with loot bags from GetGo.

Products from Silka, UnionBank, and Taters will also be given away during the event.

For added information and knowledge on the tourism industry, TravelBook.ph invited several speakers to discuss travel-related topics during the event. Among these are Ms. Azucena Pallugna from the Department of Tourism and travel bloggers Mr. Arjay Abellara, Ms. Sheena Gonzales, Ms. Arnie Villanueva, and Mr. Rogelio Gabiano, Jr.

With so many amazing discounts on hotels and tours, variety of awesome prizes and freebies, and loads of travel-worthy insights that it offers, this event will surely be every traveler's dream come true! So, what are you waiting for? This summer season, start achieving your travel goals with TravelBook.ph, one of the leading hotel and tours booking websites in the Philippines!
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