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Monday, April 4, 2016

Is Flash Going to Launch A New Phone? “Life with Metal” Photography Campaign Reveals the New Product


Wazzup Pilipinas!

Lately, Flash launched a “Life with Metal” photography campaign on its official website, covering six countries: India, Indonesia, Malaysia, the Philippines, Thailand and Vietnam. It is reported that a total of more than 2,000 pieces of photographs have been received within only ten days and the click counts on the web page of the event have exceeded 160,000. The photographers took photos of a variety of metal objects from rings, automobiles to an iron tower, revealing the art of life in the form of photography.

Notably, this event is not merely a photography campaign, for it has sent an important signal that “Flash is soon to launch a new product”. On the homepage of the event, it is said that Flash is going to select 10 excellent photographs from each country that will be displayed with signature of photographers during the new product launch event. Also, the prize-winning photographers of every country will each get a new smart phone as a gift. Does this suggest that Flash is soon to hold the new product launch event and release the latest smart phone?

According to the previous product releases, it’s highly likely that a new product of Flash will make its debut very soon. Up till now, the Flash series have already had three models of smart phones: Flash launched in September 2014, Flash Plus in May 2015, and Flash 2 in September 2015. According to such a tempo, the unknown fourth model is very likely to come in no time. What’s more, the Flash series once had created phenomenal e-commerce sales craze in Southeast Asia, with enormous market potential and consumer needs: Flash Plus once set the record of selling out 100 units in one minute while Flash 2 became the sales champion of Southeast Asia’s largest e-commerce platform Lazada for the same price range within one month of being placed in market - it regained popularity during the December 12th promo with sales volume up close to those of Apple and Samsung. Given such favorable market situation, if Flash “strikes iron while it is hot” to launch a new product, it will be sure to reset the sales record of smart phones.

CFA Society Philippines’ Financial Fitness Run Now on its Third Year


Wazzup Pilipinas!

CFA Institute, the global association of investment professionals that sets the standard for professional excellence, will recognize May as Putting Investors First Month which marks the third year of this annual awareness campaign.

“CFA Society Philippines, being one of the member societies of CFA Institute, is taking part in this global effort by organizing again the Financial Fitness Run (FFR) which aims to inform the investing public about the importance of being financially fit and how to be financially fit,” April Tan, president of CFA Society Philippines, said.

“Investors, commit one or more common investor mistake, wherein one individual often proves to be their own enemy which may lead to dramatic impact on overall returns. And, this year we would like to create awareness about the most common and costly mistakes investors make,” Tan adds.

CFA Institute warns individual investors to be cautious of their investment decisions to avoid these seemingly simple yet impactful missteps.

The 26th Grand Ad Clash: A Showdown of Creative Advertising Young Bloods


Wazzup Pilipinas!

It’s the grandest time of the year for Polytechnic University of the PhilippinesDepartment of Advertising and Public Relations, as the graduating students show what creativity really is, in the upcoming 26th Grand Ad Clash entitled “Muling Pagdaloy: Ang Dugong Malikhain”, happening at SM City San Lazaro Activity Center on April 9, 2016 at exactly 12 PM.

The Department of Advertising and Public Relations will showcase that creativity and wit flow in the veins of their students as they annually arrange an integrated marketing communication contest that marks the final stretch of the senior students before they go toe-to toe with the real deals of Advertising shebang. And for the year 2016, 6 teams will be up for their grandest pitch yet, with Maynilad Water Services Inc. as their client.

Much like how important the role water plays in our day to day living, the 6 participating teams carefully conserve and utilize every drop of research and data which are essential, as it support their campaigns. These facts will help them come up with a crystal clear analysis, after a thorough analyzation and brainstorming, recommendations, together with the out-of-the-box idea and deliverables, will start coming up as the creative blood flow intensifies for each participating team. And with much confidence, the team’s chosen presenters will exude the overflowing greatness of their work at SM City San Lazaro Activity Center on April 9, 2016 at exactly 12 in the afternoon. Updates will be posted on their official Facebook page at www.facebook.com/pupadclash2016. It will definitely be a day of big idea extravaganza as these 6 contestants will have their young creative bloods tested and be hailed as the grand winner of the said event.

Come and witness the grandest event of the year, where real creativity flows in the veins of the advertising youngsters, the 26th Grand Ad Clash entitled: “Muling Pagdaloy:Dugong Malikhain.”

26th Grand AD Clash is brought to you by 3rd year students of advertising and public relations, in cooperation with Beep, Muz Skin Care Korea, Dickies, Eskwelahan Planner, Finessa Aesthetica, Zalora, PULP Magazine, Chalk, ClickTheCity.com, Rakista Radio, Voice of the Youth Network, Wazzup Pilipinas, Radyo Veritas, Wish 107.5, WhenInManila and Light Network Channel 33.
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