Karylle and Yael Yuzon Enjoy the Morning Rush with belVita Breakfast Biscuits

Wazzup Pilipinas!

Enjoy a delicious breakfast every morning even while on-the-go as the well-loved breakfast biscuit that has helped energize consumers all over the world finally makes its debut in the Philippines.

BelVita is the first-ever breakfast biscuit from Mondelez Philippines which aims to address consumers’ growing needs for convenient and delicious well-being snacks.


Expanding in the well-being space

“We live in a fast-paced world where people have increasing awareness of their well-being needs but are sometimes challenged by the lack of time to prepare and eat a balanced breakfast. Their preferences are evolving and they want snacks that are not only delicious but offer convenience and good nutrition. We see belVita entering the breakfast category by creating this new biscuit occasion. We envision belVita to energize this well-being space,” said Anna Sapitan, Mondelez Philippines’ Marketing Manager for the Biscuits Category.

Just like any young Filipino couple, Karylle and Yael live a hectic and active lifestyle. With their life goals, they know that breakfast is very important. It’s the time they get their energy for a long list of activities ahead. “Breakfast is sometimes the only meal we get to enjoy together with our many commitments.

This is why belVita breakfast biscuit is ideal for the lifestyle we have. We try to eat a balanced breakfast every morning. So we pair belVita with a piece of fruit and a glass of milk and we know we have everything we need to jumpstart our day,” Karylle shared.

As for the taste, Yael likes how tasty and easy it is for him to have his breakfast. “I like belVita not only because it is convenient to eat but also because it’s really yummy. It’s easy to reach for and it fills me up just right.

When I want a delicious, healthy and convenient breakfast, it’s the perfect go-to,” Yael mused. With their jampacked days, Karylle and Yael turn to belVita as their breakfast staple, making them the perfect couple to introduce and endorse the brand to the Philippine market.

Specially created for breakfast
Several studies confirm that this accelerated shift to convenient well-being products in the snack industry is well-founded.

Reference from the Philippines’ adult energy and nutrient intakes study published in the Federation of American Societies for Experimental Biology (FASEB) Journal in 2013 identified 1 out of 5 adults in Philippines tend to skip breakfast. 

It is also noted in the Food and Nutrition Research Institute 2013 Dietary Survey that only a third or 31.5% of households in urban areas are able to meet their energy requirements for the day.

And in the National Capital Region, 1 in 10 or 13% of households consume their breakfast outside their homes. “Belvita is specially designed for breakfast,” said Princess Landicho, belVita Brand Manager.

“Just pair it with a serving of dairy products and fruit for a balanced breakfast to help kickstart your morning with energy. It is also a great on-the-run snack because of its convenient packaging.”

“BelVita breakfast biscuits are made with whole grain cereals, which include whole wheat and oat, and are fortified with vitamins and minerals such s Vitamin A, B1, B2, B3, D, calcium, iron and zinc.

And thanks to more than 15 years of research, belVita is also baked using a special gentle baking process, which helps to preserve the nutritional quality of our cereal ingredients,” Landicho added.

First launched in 2011 in the United Kingdom as a breakfast biscuit, this global breakfast icon is sold in more than 50 countries. Locally, belVita is available in two flavors: Milk and Cereal, and Honey and Chocolate.

BelVita is also purposely packaged to help consumers exercise portion control. It is available in a 4-pack box with an SRP of P30.50 and the single 20g pack worth P8.25 that contains two delicious and filling biscuits. Delicious and nutritious, each piece can be part of a convenient breakfast to give energy for a packed day ahead.


To know more, like and follow belVita Philippines on Facebook (https://www.facebook.com/belVita)
and at Instagram (@belvitaPH).

DAO on Certification Focuses on Safety, Ease of Doing Business

Wazzup Pilipinas!

The Department of Trade and Industry’s Bureau of Philippine Standards (DTI-BPS)
ensures the public that the Department Administrative Orders (DAO) on the issuance of the Import Commodity Clearance (ICC) on products under the mandatory certification of the BPS facilitates the ease in doing business without compromising consumer safety.

In a court decision on 10 November 2017, the Makati Regional Trial court declares
DAO 05:2008 or The New Rules and Regulations Concerning the Issuance of Import Commodity Clearance (ICC) under the Product Certification Scheme of the BPS and, DAO 15-01 or the Measure to Facilitate the Issuance of the Import Commodity
Clearance ultra vires or has no force of effect.

The DAO 05:2008 prescribes the rules and regulations on the issuance of the ICC to
import shipments covered the BPS product certification scheme while DAO 15-01
facilitates faster processing of the Import Commodity Clearance applications.

BPS Director-in-Charge Engr. James E. Empeño explains, “The DTI-BPS maintains a status quo on implementing its product certification scheme on imported products to ensure that only safe and quality steel products are sold and distributed in the
Philippine market. The Bureau emphasizes that imported steel products are still
subjected to the requirements of the relevant standards and must pass the various mechanical, chemical and physical tests.”

DTI-Consumer Protection Group (DTI-CPG) Assistant Secretary Atty. Ernesto V. Perez
clarifies, “The court’s ruling is not yet final and executory as the department has filed a motion for reconsideration to the Makati Regional Trial Court. Therefore, manufacturers and importers are still advised to follow the existing department administrative orders
on the issuance of the import commodity clearance.”

“The department has been transparent with the implementation of its certification
system to create a balance between the industries and the safety of our consumers,” DTI-CPG Undersecretary Atty. Ruth B. Castelo emphasized.

For more information on DAO 05:2008: 2017 and DAO 15-01:2015, call BPS at (02)
751.4720/ 751.4708., or send an email to bps@dti.gov.ph. Copies of the said DAOs are
available at www.bps.gov.ph.

Going On A Trip? Use These Tips For Easy Travel

Wazzup Pilipinas!

Consider flying on holidays if you are looking for a cheaper fare. Many people do not want to deal with the hassle of being in an airport on a holiday so flights are usually much cheaper. If you plan an early morning flight, you will not miss any of the holiday festivities.

Do research before you start traveling. Ask your friends or neighbors if they’ve traveled lately and if there are any interesting things to do in that area. Also, when you arrive at your destination, ask the locals about the great things in their city.

Plan your deals online. Travel agencies are somewhat a thing of the past, with the majority of travel companies going online to help book their flights and stays. Online deals can sometimes even be better than what travel agencies offer since travel agencies aren’t let into a portion of the cut. They are also more accessible and open to more users due to the nature of the internet.

In case you should lose something, make copies of your passport, check book and credit card numbers. Leave a copy of everything with someone you trust at home and hide a copy somewhere in your hotel room. You should not carry everything in the same bag or on one person.

If you are squished for space while traveling by air, take advantage of every inch. Take the magazines out of the pocket in front of you and move them instead to the overhead bin. Depending on the size of the magazines, you could have bought yourself a couple of extra inches.

If your suitcase does not have a divider, you may want to consider putting a cardboard box in it. This way, you can lay your clothes out flat, avoiding wrinkles. Having a divider also makes it easier for you to find what you are looking for and for customs to see your belongings.

All travelers would be wise to dress comfortably when they travel. Often times you will be seated for multiple hours so make sure that you are dressed comfortably enough throughout the trip. Loose fitting clothing with comfortable shoes are usually what is recommended. Just make sure you can relax in whatever you decide to wear.

When selecting a location to travel to, there is no better source of information than a fellow traveler. Other travelers with similar needs and plans, can tell you what destinations are must-sees and what areas you should try to avoid. No guidebook can replace the first-hand experience of another person or family.

If you’re planning on travelling internationally any time soon, make sure you’re prepared for customs inspections and the forms you’ll have to fill out. Have your social security number memorized and keep your passport handy at all times.

Find out before you leave your destination what you aren’t allowed to bring home, as your gifts can easily be confiscated.
Always carry a small blanket and pillow when you travel. Whether you’ll be traveling by car, plane, bus, or train, a blanket and pillow can make the trip more comfortable. Airlines will sometimes provide them, but often run out. If you carry your own you will also know that it is clean and sanitary.

If you plan on traveling with young children, make sure to stop often on the way there and back. Explain them in details where you are going, and how long it will take to go there. Prepare some activities to keep them busy during the trip, such as coloring books.

If you are looking for an adventure, travel is the way to do it. There are ways to travel for relatively cheap, that can end up making your experience so much better and less expensive over time. You simply need to be prepared for your adventure and then you can plan each destination more in-depth, as you go.

Taking a train can be an attractive mode of travel for many reasons. For one it does not require effort from the individual beyond sitting in their seat. A person is free to do whatever they want to do while they are en route. There are also many other reasons why traveling by train is enjoyable.

As stated at the beginning of this article, it is hard for pet owners to leave their animals behind while they travel. Many hotels and airlines are very accommodating when it comes to traveling with your pet. Hopefully, this article has given you some great tips for making the most of your pet-friendly travel plans.

Author Bio:
Katherine Reed is a graphic designer, retouch expert and blogger on Photza.com. She usually creates visual concepts by hand or by using computer software, so understand how to make the pics perfect. Her team on Photza.com have experienced retouch artists with great technical skills working full-time at their office.