Wazzup Pilipinas!?
Introduction: The Weight of Remembering
There comes a moment in every person’s life when silence feels like betrayal.
I have lived long enough to see stories buried, struggles dismissed, and truths rewritten to serve those in power. I have also seen ordinary people rise—armed not with wealth or weapons, but with memory. They became living testaments to the fact that when we refuse to forget, we reclaim our freedom to build, to dream, and to endure.
I am Ross Flores Del Rosario—journalist, storyteller, advocate, and entrepreneur. But more than these titles, I am what I call a Rememberer. For years, through Wazzup Pilipinas and beyond, I have dedicated my life to documenting not just news, but the heartbeats behind them: the struggles of communities, the aspirations of entrepreneurs, the triumphs of culture, and the call of nature demanding to be heard.
Why? Because I know what forgetting costs. Forgetting allows corruption to thrive. Forgetting makes us repeat the same mistakes in business, governance, and even in our personal lives. Forgetting blinds us to the urgency of protecting our environment until it is too late.
This book is not just a memoir. It is a playbook—a collection of lessons, frameworks, and reminders designed to help you navigate the turbulence of our times. Whether you are an entrepreneur launching a startup, a leader shaping communities, or a citizen searching for meaning, this book is your companion in remembering what matters most.
Inside, you will find tools that I myself have used and lived by:
- How to remember the truth when misinformation clouds judgment.
- How to remember the people when numbers and profit tempt you to forget their humanity.
- How to remember the planet when short-term gain threatens long-term survival.
- How to remember the struggle when failure tempts you to surrender.
- And finally, how to remember the legacy—the footprints we leave, the echoes we create, and the future we shape.
I invite you to return to this book not just once, but whenever you feel lost, pressured, or tempted to erase the lessons of the past. Like a compass, it will not tell you where to go, but it will always point you back to the truths you must not forget.
Because in the end, success is not measured by how loudly we shout in the present, but by how deeply our memory guides the future.
This is my offering to you: The Rememberer’s Playbook.
May it remind you, as it has reminded me, that we cannot build tomorrow if we forget today.

Ross is known as the Pambansang Blogger ng Pilipinas - An Information and Communication Technology (ICT) Professional by profession and a Social Media Evangelist by heart.
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