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Wednesday, November 26, 2025

World Bazaar Festival 2025: Celebrating 25 Years of Holiday Magic and Filipino Creativity!



Wazzup Pilipinas!? 



Pasay City, Philippines — The country’s leading annual charity bazaar and most anticipated holiday shopping tradition celebrates a historic milestone as the World Bazaar Festival (WBF) marks its 25th anniversary.


WBF officially launched its silver-year festivities with a momentous MOA Signing Ceremony and Exhibitors’ Orientation held on November 12, 2025, at the World Trade Center Metro Manila—the official venue partner and long-time home of the country’s premier holiday bazaar.


The ceremonial Memorandum of Agreement (MOA) signing brought together key sponsors and partners who have been instrumental in sustaining the festival’s success throughout the years.






Among the distinguished signatories was the ABS-CBN Foundation Inc., the event’s official beneficiary, represented by Ms. Trisha Anne Mandap, Resource Mobilization Officer. She expressed profound gratitude for WSI’s continued support, stating,

“We’re very grateful and honored to be the chosen foundation of Worldbex Services International. This partnership has given a lot of opportunities for the foundation to be of help to our ‘Kapamilya’ here in the country.” She also extended heartfelt congratulations to Worldbex Services International on reaching its remarkable 25-year milestone.


Also present were WBF’s major partners and sponsors. GCash, the official payment partner, was represented by Mr. Martin Kristopher Limgenco II, Head of B2B Commercial, who reaffirmed the brand’s commitment to secure and seamless digital transactions. LBC Express, Inc., the event co-presenter, was represented by Ms. Kristel Mae Matanguihan, Maceda Head of Integrated Marketing Communications, who emphasized their dedication to delivering meaningful and memorable holiday experiences.


The ceremony also showcased the strong support of WBF’s valued event partners. Making their festival debut was Cadre28 Advertising and Communications (Geek + Pop), represented by Mr. Earl Patrick S. Manga. The event additionally welcomed the Department of Trade and Industry – MIMAROPA, represented by Mr. Jonathan David L. Laxamana; the Christmas Décor Producers and Exporters Association of the Philippines, represented by Mrs. Rosario P. Dy; the Organization of Bar Professionals, represented by Mr. Gerry Ele II; Arcana Studios, represented by Mr. Nadz Almadin; Center for Pop Music Philippines, Inc., represented by Mr. Butch Garreth Albarracin; and the ALAFOP Federation of the Philippines, represented by Myla W. Roy-Monido. Together, these partnerships reaffirm a shared vision of uplifting Filipino creativity, innovation, and commerce.


Following the signing ceremony was the Grand Launching of WBF’s 25th Anniversary—a special program celebrating the festival’s legacy as the country’s foremost holiday shopping destination. The launch revealed this year’s lineup of activities, curated showcases, and new experiential attractions designed to delight both loyal patrons and first-time attendees.


Reflecting on this milestone, WSI Managing Director Ms. Jill Ang shared a heartfelt message:

“Twenty-five years stands as a testament to what meaningful partnerships can achieve. We are deeply grateful for the trust you have placed in us, and we look forward to creating even greater milestones together. As we celebrate this moment, our commitment to serve with purpose shines brighter than ever.”


Her words echo the festival’s core mission—to nurture connections that empower communities and kindle the joy of the season for everyone.


Capping the day was the Exhibitor Orientation, where merchants were briefed on event guidelines, marketing opportunities, and support services for the upcoming 10-day festival. The orientation served as an essential touchpoint to equip exhibitors for welcoming thousands of holiday shoppers in search of the season’s best finds.


Anchored by distinguished partners, a grand anniversary celebration, and a thriving community of exhibitors, the 25th World Bazaar Festival is set to shine brighter than ever from December 12 to 21, 2025. Shoppers can expect an unforgettable Christmas shopping experience filled with festive deals, local craftsmanship, and beloved holiday traditions.


Get your tickets now at www.worldbazaarfestival.com

For inquiries, contact the World Bazaar Festival 2025 Project Head, Ms. Rea Sobrevega, at telephone: 8656-9239 loc. 128, mobile: M: 0916-338-5886 / 0927 468 0592 or email: wsi13@worldbexevents.com for faster communication. 

World Bazaar Festival 2025 is organized by Worldbex Services International, the country’s leading events and exhibitions management company for 28 years.



Why Beef Chips Are the Ultimate Snack for Busy Professionals


Wazzup Pilipinas!? 

 


The Evolution of Professional Snacking Habits

The workplace isn't what it used to be. With longer hours becoming the norm and traditional snack options falling short, professionals are actively seeking better ways to fuel their workday. It's no surprise that 73% of office workers reach for snacks at least twice during their shifts, though many aren't thrilled with the usual vending machine fare. In fact, 42% express frustration with conventional options, leading to a surge in demand for protein-packed, convenient alternatives that can keep energy levels steady throughout demanding days.

The snacking landscape has undergone quite a transformation, with meat-based options showing impressive 23% annual growth since 2019. What's driving this shift? Industry experts point to a growing understanding of how protein impacts workplace performance. The numbers speak for themselves, a 2023 workplace nutrition study showed that professionals choosing protein-rich snacks experienced 31% better afternoon productivity compared to those reaching for carb-heavy options.

Nutritional Benefits for Peak Performance

Looking at what makes meat-based snacks stand out, the benefits become crystal clear. Throughout demanding workdays, beef chips deliver sustained energy and vital nutrients that conventional snacks simply can't provide. While regular potato chips offer a mere 2-3 grams of protein per serving, these innovative alternatives pack a powerful 15-20 grams. This substantial protein boost helps maintain steady blood sugar levels, directly enhancing cognitive function and work output. They're also loaded with B-vitamins, iron, and zinc, key nutrients that keep both body and mind running at peak efficiency.

The impact on workplace performance is remarkable. According to the Journal of Workplace Health Management, professionals incorporating protein-rich snacks experience 40% fewer energy dips and maintain sharper focus during afternoon meetings. Even more impressive? A study tracking 500 office workers revealed that switching to protein-based snacks kept them feeling satisfied for 2. 5 hours longer than traditional options, breaking the familiar cycle of snack-crash-repeat.

Convenience and Portability in Professional Settings

Practicality, meat-based chips truly shine in professional environments. Unlike many protein-rich snacks that need refrigeration, these can be tucked away in desk drawers or briefcases without worry. Their shelf-stable nature means they're always ready for those unexpected late nights or marathon meeting sessions. It's worth noting that 84% of professionals specifically value snacks they can enjoy without disrupting their workflow.

Smart packaging design, including resealable features, makes portion control and freshness maintenance a breeze throughout the week. This convenience factor hasn't gone unnoticed, office snack subscription services featuring meat-based options have seen a remarkable 156% uptick since 2021. Plus, their minimal crumb factor makes them perfect for virtual meetings or around sensitive equipment.

Environmental and Ethical Considerations

Today's professionals aren't just thinking about their own wellbeing, they're increasingly conscious of environmental impact. Manufacturers have stepped up to meet these expectations, with leading producers embracing grass-fed beef and sustainable packaging solutions. These changes have led to impressive results, with carbon footprint reductions of up to 40% compared to traditional snack production methods.

The industry hasn't stopped at environmental concerns. Companies are making strides in ethical sourcing, ensuring transparent supply chains and humane animal treatment. Recent data shows this matters, 67% of professional consumers prefer snacks from companies demonstrating strong environmental and ethical commitments. This has sparked innovative processing techniques that minimize waste while maximizing sustainable resource use.

Cost-Effectiveness and Long-Term Value

While meat-based chips might carry a higher initial price tag than conventional snacks, the numbers tell an interesting story about their true value. Professionals making the switch report spending 28% less on additional food throughout the day, thanks to increased satiety. When you factor in the nutritional benefits and productivity boosts, the cost per serving actually represents a smart investment for budget-conscious professionals.

The corporate world has caught on to these benefits, with 45% of wellness programs now including high-protein snack options in their employee benefits packages. This isn't just about being trendy, companies offering premium snack options have observed a 17% reduction in sick days and 22% higher afternoon meeting participation. These statistics highlight the tangible returns on investing in quality workplace nutrition.

Conclusion

The emergence of meat-based chips marks a genuine breakthrough in professional snacking, perfectly aligned with modern workplace demands. By combining robust nutritional benefits with unmatched convenience and sustainable practices, they've become an ideal choice for professionals aiming to maintain high performance throughout their workday. As workplace wellness continues gaining prominence, these protein-rich alternatives stand out as a practical, effective solution for today's professional challenges. With continuous innovations in production techniques and wider availability, meat-based chips are well-positioned to remain the go-to choice for health-conscious professionals seeking optimal workplace nutrition.


ROOTS & ROOFTOPS: Growing Hope in the Concrete Wilds of the City


Wazzup Pilipinas!? 



In the dense, restless maze of today’s urban Philippines, where concrete stretches farther than the eye can see and the hum of traffic never sleeps, a quiet revolution is beginning to bloom. It sprouts from balconies barely a meter wide, rooftops scorched by mid-afternoon sun, and humble windowsills that catch only a few hours of light each morning. It grows in recycled plastic bottles, rusty tin cans, cracked buckets, and wooden crates rescued from sari-sari stores.


This revolution has a name—urban gardening—and now, it has a home on television: Roots & Rooftops, a groundbreaking new series that aims to transform the way Filipinos see their cities… and themselves.


A Show Born from Crisis, Creativity, and the Filipino Spirit

In a country where food prices can rise overnight, where climate anxieties loom over every storm alert, and where stress is practically woven into daily commutes, Roots & Rooftops arrives as both a remedy and a rallying cry.


The series redefines what it means to thrive in the city. It invites Filipinos to reclaim small pockets of nature, to grow food despite limited space, and to revive an age-old truth: that life, when nurtured, can flourish anywhere.


At its heart is a simple yet powerful belief—

You don’t need land to grow roots. You only need the will to begin.





More Than a Show: A Movement on Screen

Roots & Rooftops blends lifestyle television with documentary realism and a touch of heartfelt storytelling. Each 30–45 minute episode unfolds in three rich and interconnected layers:


1. Grow It Today: Practical, Beginner-Friendly Tutorials

From container gardening to hydroponics, composting to vertical farming, viewers learn step-by-step techniques they can try the same day. The show demystifies the “science” of gardening and proves that anyone—yes, even condo dwellers—can cultivate their own mini-ecosystem.


2. Garden Stories: Real Filipinos, Real Transformations

These emotional portraits introduce viewers to everyday urban gardeners who found healing, purpose, or survival through their plants. They show how a single seed can change a home… or even a life.


3. Green City Movement: Communities Rising Together

Barangays, schools, youth groups, LGUs, eco-volunteers—these grassroots heroes are building greener, healthier, more resilient communities. Their efforts remind us that small gardens become powerful when shared.


Add in eco-hacks, weekly plant features, and cinematic visuals, and the result is a series that is informative, inspirational, and irresistibly watchable.


Episode One: Seeds of Change

The pilot opens with sweeping shots of Manila—endless rooftops, narrow alleys, tired buildings—and then, like hidden gems, pockets of green. A basil plant on a windowsill. A tomato vine climbing up a laundry line. A child watering kangkong grown in cut-up bottles.


The tone is set: hope emerging through concrete cracks.


The audience meets the show’s host, warm and relatable, who invites viewers into the world of accessible gardening. The first lesson—Container Gardening 101—demonstrates that even an old bucket or plastic tub can become an edible oasis.


Then comes Tita Lorna.


Her balcony is tiny but bursting with life. Once overwhelmed by stress and loneliness, she found comfort in the simple act of nurturing a single basil plant. Now, she tends to herbs, tomatoes, and greens like beloved companions.


Her voice trembles as she shares her story:

"Plants saved me. They gave me something to look forward to every day."


From personal healing, the episode widens to collective empowerment—a barangay with an eco-center and seed library aiming to place at least one edible plant in every household. A small dream with massive impact.


It ends with a quiet but powerful invitation:

“Next week, we help these tiny seeds—and ourselves—grow.”


A Series With a Bigger Purpose

Beyond entertainment, Roots & Rooftops positions itself as a national catalyst.


It speaks to:


Families seeking healthier lifestyles

Millennials craving nature in cramped spaces

Students exploring sustainability

LGUs promoting food security

Brands aligned with eco-conscious values

OFWs yearning for a connection to home


The show’s pitch deck reveals a well-crafted vision: a 10-episode season that journeys from beginner essentials to advanced urban farming, culminating in a nationwide showcase of gardens created by viewers themselves.


Imagine a Philippines where rooftops shimmer green. Where children learn food security by growing it. Where communities form bonds over shared soil.


This is no longer a dream. It is a trajectory.


The Visual Identity: A Brand Rooted in Nature

To bring its identity to life, the show uses a clean, modern, eco-forward design.

The logo: a blend of city rooftops and sprouting leaves—symbolizing growth amid urban life.

The poster: a Filipino host standing on a vibrant rooftop garden, surrounded by plants glowing under soft sunlight.


The imagery is not just aesthetic—it’s aspirational, a roadmap for what our cities could become.


The Promise of Roots & Rooftops

Urban gardening is more than planting. It is reclaiming what the city has taken: stillness, nourishment, creativity, connection, and community.


Roots & Rooftops stands as a testament to the Filipino’s unmatched ability to adapt, innovate, and hope. It transforms tiny spaces into sanctuaries, and ordinary people into environmental stewards.


Most of all, it reminds us:

In the heart of the city, you can plant something small and grow something extraordinary.


This is not just a show.

This is a movement.

And it begins with a single seed.

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