The Great Energy Myth: How Renewables Are Actually Saving Us Money

 

Wazzup Pilipinas!? 

The narrative claiming wind and solar drive up electricity costs crumbles when confronted with global market data

Picture this: A state powered more than half by wind turbines and solar panels, where electricity prices sit comfortably below the national average. Sound impossible? It's not only possible—it's reality in Iowa, South Dakota, and New Mexico. Yet somehow, the myth persists that renewable energy is an expensive luxury we can't afford.

The debate over renewable energy costs has become one of the most politically charged questions of our time. In September 2025, President Donald Trump stood before the United Nations and declared wind "the most expensive energy ever conceived." In the UK, Conservative Party leader Kemi Badenoch blamed renewables for "driving up the cost of energy." Think tanks warn ominously of needing "parallel systems" to back up unreliable wind and solar, painting a picture of an unaffordable energy future.

There's just one problem with this narrative: the data tells a completely different story.

When Reality Contradicts the Rhetoric

Across multiple continents and diverse energy markets, a clear pattern emerges that challenges everything critics claim about renewable energy costs. From the plains of Oklahoma to the innovative grids of Denmark, regions embracing wind and solar aren't experiencing the price catastrophes predicted by opponents. Instead, they're often enjoying electricity costs below their regional averages.

The numbers are striking. In 2024, nine out of ten new grid-scale renewable projects generated electricity cheaper than the most affordable new fossil fuel alternative, according to the International Renewable Energy Agency. Onshore wind farms now produce power at an average cost of just 3.4 cents per kilowatt-hour—a full 53% cheaper than the most competitive fossil fuel options. Solar photovoltaic systems aren't far behind at 4.3 cents per kilowatt-hour.

But critics argue these figures don't tell the whole story. What about backup systems? What about the grid upgrades? What about reliability?

The answer, it turns out, lies in examining what's actually happening in electricity markets around the world.

The American Experiment

In the United States, the relationship between renewable energy adoption and electricity prices reveals a pattern that should make policymakers take notice. Of the ten states with the lowest residential electricity rates, seven have above-average wind and solar integration. Oklahoma, a wind energy powerhouse, combines aggressive renewable deployment with some of the nation's cheapest electricity.

The three states where variable renewables exceeded 50% of generation in early 2025—Iowa, South Dakota, and New Mexico—all maintain below-average household power prices. This isn't cherry-picking data; it's a consistent trend across most high-renewable states.

California and Hawaii stand as apparent exceptions, with high renewable shares and high prices. But dig deeper, and the narrative shifts. Hawaii's elevated costs stem largely from its continued reliance on expensive imported petroleum for power generation—a fossil fuel problem, not a renewable one. California's high prices trace back to escalating wildfire-related costs that utilities pass to consumers, alongside aging infrastructure challenges.

Here's what critics miss: even in these outlier states, the renewable energy transition is moderating price growth, not accelerating it. While the national average household price climbed 4.9% year-over-year in early 2025, California's prices remained flat despite wind and solar gaining 5.8 percentage points of market share—the largest increase of any state. Hawaii saw residential prices actually decline by 6.6% as renewables continued expanding.

Research from Lawrence Berkeley National Laboratory reveals that inflation-adjusted power generation costs in the US actually decreased between 2019 and 2024. The culprit behind rising bills? Investment in transmission and distribution infrastructure, supply chain constraints, and climate-related disasters—not renewable energy deployment.

Europe's Price Revolution

The European Union presents an even more compelling case. Most EU countries with above-average wind and solar penetration enjoy below-average household electricity prices. Denmark, which leads the world in variable renewable adoption, maintains competitive rates despite its pioneering status.

The mechanism driving this phenomenon is elegant in its simplicity. In European electricity markets, the most expensive generator operating at any given time sets the wholesale price. Historically, that's been fossil gas, which set day-ahead prices roughly 60% of the time in 2022 despite generating only 20% of the region's electricity. As cheaper renewables capture a larger share of generation, expensive fossil fuels set prices less frequently because they're simply needed less often.

Spain offers a textbook example of this dynamic in action. Wind and solar comprised 44% of Spain's electricity generation in the first half of 2025, well above the EU average of 31.4%. The result? Fossil fuels set Spanish electricity prices just 19% of the time, down dramatically from 75% in 2019. Spain's wholesale electricity price came in 32% lower than the EU average, and pre-tax household rates ran 13.1% below the continental benchmark.

The International Energy Agency estimates that EU consumers saved approximately €100 billion between 2021 and 2023 as new solar and wind replaced expensive fossil fuel generation. Remarkably, the agency suggests these savings could have been 15% higher with more aggressive renewable deployment.

Looking forward, the IEA's modeling shows Europe's shift from gas and other fossil fuels will lead to a slight decrease in household electricity bills by 2035. The UK's National Energy System Operator projects even more dramatic results: the country's total annual energy spending could fall from around 10% of GDP in 2025 to roughly 5% by 2050 under a high renewable pathway.

The Developing World Takes Notice

In India, where coal still accounts for nearly three-quarters of power generation, the renewable revolution is just beginning. The relationship between renewables and prices remains less clear in this emerging market, though early indicators suggest familiar patterns developing.

Rajasthan, where renewable deployment is more mature, sees distribution utilities paying below the national median for electricity. A peer-reviewed study in Energy Policy found that rising renewable integration in Madhya Pradesh could lower utility power purchase costs by up to 11%, with savings growing as demand increases and renewable costs continue falling.

The Australian Paradox

Australia presents perhaps the most complex case study. South Australia, the nation's renewable energy leader with wind and solar providing 76% of power output, paradoxically shows the highest wholesale prices. Yet this apparent contradiction reveals more about market structure than renewable energy costs.

South Australia's pricing challenges predate its energy transition by years. A 2022 state productivity commission report identified the core issue: an illiquid and highly concentrated market for on-demand electricity that makes hedging expensive. These structural problems existed long before wind turbines and solar panels proliferated—renewable integration rates stood at just 34% as recently as 2014.

More tellingly, daily energy statistics reveal that when wind and solar's share of South Australia's electricity mix rises, prices tend to fall. When renewables exceed 85% of the mix, wholesale prices sometimes drop into negative territory for the entire day. The Australian Energy Market Commission expects national residential electricity prices to decrease by around 5% by 2030 as the rest of the country catches up with South Australia's renewable deployment—but warns prices could climb if the build-out slows.

Breaking the Fossil Fuel-Price Link

What emerges from this global survey is evidence of a fundamental shift in electricity markets. Renewable energy isn't just competing with fossil fuels—it's breaking the historic relationship between fossil fuel costs and electricity prices.

For decades, electricity prices moved in lockstep with fossil fuel costs. When gas prices spiked, electricity bills followed. When coal became cheaper, consumers saw relief. Renewable energy is severing this connection, creating a new paradigm where regions with high renewable penetration become increasingly insulated from fossil fuel price volatility.

This insulation proved its value during recent global energy crises. The IEA's analysis suggests EU consumers would have paid €115 billion more between 2021 and 2023 without the renewable capacity already deployed—a windfall that arrived precisely when fossil fuel prices spiraled upward.

The Cost of Delay

Perhaps the most important finding in the data isn't what's happening in high-renewable regions—it's what's projected for regions that delay their transitions. The Australian Energy Market Commission warns that prices could climb if renewable build-out slows. The IEA suggests European consumers missed out on 15% more savings by not deploying renewables faster. These aren't hypothetical scenarios; they're quantified opportunity costs.

The economics driving this aren't standing still. Wind, solar, and battery storage costs continue declining rapidly. Every year of delayed deployment is a year of locking in higher-cost fossil fuel generation, a year of missing potential savings, a year of increased exposure to fuel price volatility.

The Myth Meets the Market

Electricity pricing is admittedly complex, influenced by supply-demand dynamics, location-specific fuel costs, taxes, market rules, emissions regulations, import dependency, investment timing, and transmission costs. No single factor explains everything.

But the claim that renewables systematically drive up electricity prices? The global data simply doesn't support it. Region after region with above-average renewable deployment shows below-average prices. Market after market demonstrates that increasing wind and solar penetration correlates with stable or declining costs, not the price explosions critics predict.

The myth persists in part because it's intuitive—if something needs backup, surely that makes it more expensive? Yet this logic ignores the fundamental economics. Yes, integrating high levels of variable generation requires grid flexibility. But that flexibility increasingly comes from battery storage that's plummeting in cost, demand response programs, and grid interconnections—not expensive duplicate fossil fuel plants running on standby.

More importantly, the backup argument ignores what's actually happening: cheaper renewable generation is displacing more expensive fossil fuel generation in market after market. The net effect isn't higher costs—it's lower ones.

A Path Forward

With renewable energy costs continuing their remarkable decline, nations face a clear choice. They can embrace this transition with appropriate policy frameworks, building more resilient and affordable electricity systems. Or they can cling to outdated narratives about renewable costs, passing up opportunities to shield consumers from fossil fuel price volatility while missing emissions reduction targets.

The myth that renewables push up power prices has proven remarkably durable, surviving despite mounting evidence to the contrary. It persists in political speeches, think tank reports, and energy debates worldwide. But myths, however persistent, eventually crumble when confronted with reality.

That reality is visible in Iowa's wind farms and low electricity rates, in Spain's declining wholesale prices as solar expands, in Oklahoma's combination of renewable leadership and cheap power. It's quantified in peer-reviewed studies, energy agency reports, and market data across continents.

The great energy myth isn't about what renewable energy costs—it's about the cost of believing that myth in the first place. Every year we delay the transition based on discredited price concerns is a year of higher electricity bills, greater price volatility, and missed opportunities to build the affordable, resilient energy system the data shows is possible.

The numbers don't lie. The question is whether we'll listen to them.

A New Blueprint for Philippine Cinema

 

Wazzup Pilipinas!

The Film Development Council of the Philippines recently launched a comprehensive, long-term plan, dubbed “The Big Picture: Roadmap for the Future of the Film Industry of the Philippines.”

The Philippine Film Industry Roadmap, developed in partnership with international consultancy Olsberg SPI, is a monumental step toward building a more structured, globally competitive, and culturally significant industry.

This follows the two organizations’ partnership agreement signed in November last year. The roadmap supports the FDCP’s main priorities of strengthening the country’s domestic film industry and expanding the potential to attract more international productions. 

FDCP Chairperson and CEO Jose Javier “Direk Joey” Reyes kicked off the program at Seda Manila Bay.

Olsberg SPI Consultant Joshua Dedman then presented the key findings and recommendations, which stemmed from SWOT analysis, industry surveys, stakeholder interviews, and site visits. The roadmap lays out a strategic vision for the next five to ten years.

Outlined in the roadmap are several core strategies to further strengthen Philippine cinema, such as enhancing local talent through training and programs, improving skills and creating better industry standards, bringing Filipino films and stories to the international stage, pushing for stronger incentives and the development of world-class studios, and fostering coproduction ecosystems.

“The results were overwhelming, confirming speculations and assumptions as to why local cinema is where it is right now but more important identifying areas from which improvement, innovation and redirection can be achieved in a well-planned, calculated and graduated fashion,” Reyes said.

The plan aims for a more structured, globally competitive, and culturally significant future for the industry, moving beyond familiar narratives to explore new stories and opportunities.

The launch was not just a presentation but it was also a powerful demonstration of unity and commitment from key stakeholders. A ceremonial signing of the Commitment Wall solidified support.

Among those who backed the initiative was Negros Occidental Third District Rep. Javier Miguel “Javi” Benitez, Chair of the House Special Committee on Creative Industries, who delivered a keynote address on rebuilding the industry.

Benitez stressed their commitment to pushing for “stronger incentives, deeper global collaboration, world-class training, co-productions, and the development of an international-standard film studio.”

Further support was shown by influential industry leaders like Roselle Monteverde of the Entertainment Producers of the Philippines and Madonna Tarrayo of the Philippine Independent Producers Group. The event officially closed with the remarks from Department of Trade and Industry Asec. Nylah Bautista.

The FDCP reaffirms its commitment to strengthening Philippine cinema through progressive policies, targeted programs, and sustained collaborations, working hand in hand with stakeholders to elevate Filipino stories on both local and international stages.

Why Using AI Is Not an Insult to Human Intelligence: A Psychological Perspective on Adaptation and Growth

Wazzup Pilipinas!? 

As artificial intelligence becomes increasingly integrated into everyday tasks—writing, graphic design, image creation, research, and decision-making—it has also become a source of tension. Some people view the use of AI as an insult to human effort, a shortcut that diminishes creativity, or even a “slap in the face” to professionals who honed their skills without it. From a psychological standpoint, this reaction is understandable—but it is also rooted more in fear and misperception than in fact.

This article aims to educate, not persuade through confrontation. Understanding the psychology behind resistance to AI helps individuals and communities move forward with clarity, dignity, and responsibility.

The Psychology Behind Resistance to AI

Strong opposition to AI is rarely about the technology itself. Psychologically, it is often a response to perceived threat.

For many, skills such as writing, design, or illustration are not just tasks—they are deeply tied to identity, self-worth, and professional legitimacy. When a new tool appears capable of assisting or accelerating those skills, it can trigger fear of replacement or irrelevance. The brain interprets this as a threat, activating defensive reactions rather than rational evaluation.

There is also a tendency toward moral framing. New technologies are often labeled as “cheating” or “lazy” before society has time to adapt. Historically, this pattern has repeated itself with calculators, cameras, word processors, and digital editing tools. What begins as moral outrage often ends as widespread acceptance.

Another factor is zero-sum thinking—the belief that if AI helps one person, it must diminish the value of another. In reality, progress rarely works this way. Tools expand capacity; they do not erase human contribution.

AI as a Tool, Not a Replacement

A psychologically healthy understanding of AI begins with accurate framing.

Artificial intelligence does not possess intention, values, ethics, or accountability. Humans still define goals, make judgments, choose direction, and bear responsibility for outcomes. AI functions as a cognitive extension—similar to spellcheck, search engines, or digital cameras—enhancing efficiency and expanding creative possibilities.

Using AI does not mean a person “did not do the work.” It means they selected a more effective process. The core elements of creativity—insight, taste, context, and meaning—remain human-driven.

The Harm of Shaming and Why It Persists

Shaming people for using AI often reflects anxiety rather than principle. Psychologically, shaming is a form of social control, used to enforce old norms during periods of rapid change. However, shame is a poor guide for progress.

Competence is not defined by how much difficulty one endures, but by the quality, integrity, and impact of the outcome. Throughout history, those who embraced new tools were often criticized—until their methods became standard practice.

Internalizing shame for using AI can hinder growth, creativity, and innovation. A healthier response is grounded confidence: understanding that using available tools wisely is a sign of adaptability, not inadequacy.

Communication Over Confrontation

When discussions about AI become emotionally charged, defensiveness rarely leads to understanding. Psychologically, calm and clear framing is more effective than argument.

Statements that emphasize responsibility and intentionality—rather than justification—help de-escalate conflict. AI does not replace thinking; it supports it. Humans remain accountable for accuracy, ethics, and meaning.

Resistance as a Transitional Phase

History offers perspective. Writers once feared typewriters. Artists rejected photography. Designers resisted digital tools. Educators banned calculators. Each innovation initially sparked resistance, followed by gradual normalization.

Resistance to AI is not a permanent judgment on its value—it is a transitional phase in societal adaptation. Those who learn to use new tools thoughtfully tend to shape the future rather than struggle against it.

A Healthy Psychological Stance on AI

A balanced approach to AI use includes:

Intentional and ethical application

Continued development of critical thinking and judgment

Using AI to reduce repetitive labor, freeing human effort for creativity, strategy, and meaning

AI should not replace human responsibility—it should elevate human potential.

Conclusion

From a psychological perspective, adapting to artificial intelligence is not a betrayal of human intelligence. It is an expression of it. Humans have always evolved by creating tools that extend their capabilities.

The greater risk is not in using AI—but in refusing to grow, learn, and adapt out of fear. Progress does not erase human value; rigidity does.

Education, empathy, and thoughtful use—not shame or resistance—are what will allow society to integrate AI in a way that strengthens, rather than diminishes, human creativity and purpose.

Trade Wars Have a New Weapon: Carbon. Here is How the World’s Industrial Giants Are Fighting Back.

Wazzup Pilipinas!? 

December 2025 — The global economy is standing on a precipice. On January 1, 2026, the European Union’s Carbon Border Adjustment Mechanism (CBAM) enters its definitive regime, marking the end of the "transitional phase" and the beginning of a new era where the capacity to manage carbon emissions becomes a non-negotiable ticket for global market access.

For decades, trade was defined by price and quality. Today, a third pillar has emerged: carbon intensity. A seismic shift is underway, transforming decarbonization from a compliance burden into a ruthless driver of competitive advantage. As highlighted in the explosive new white paper "Climate and Competitiveness: Border Carbon Adjustments in Action," released by the World Economic Forum and Climate Finance Asia, the rules of the game have changed forever.

The New Battlefield: Adapt or Pay

The introduction of Border Carbon Adjustments (BCAs) represents a fundamental tension between climate ambition and trade dynamics. While the EU is the first mover, the ripple effect is global. The UK, Australia, Canada, and potentially the US are all sharpening their own carbon-pricing swords.

For exporters in the BASIC bloc (Brazil, South Africa, India, and China), the stakes are existential. These emerging economies face a stark choice: comply and remain cost-competitive, or risk exclusion from high-value markets.

The threat is quantifiable and severe. Projections for the Chinese steel sector, for instance, suggest that BCAs could wipe out 58% of export profits compared to business-as-usual scenarios. However, as Alan To, CEO of Climate Finance Asia, notes, a "strategic divide" is emerging. The companies that act now are not just surviving; they are seizing a "first-mover advantage".

Stories from the Frontlines: The Titans of Industry

The white paper reveals how industrial heavyweights are navigating this treacherous landscape. These are not theoretical models; they are real-time survival strategies from the world’s most carbon-intensive sectors.

1. The Steel Giant: Internalizing the Cost

In China, the steel industry is the backbone of economic might but also responsible for 15% of national emissions. "S Group," a massive publicly listed producer, isn't waiting for regulators to knock on the door. They have implemented a "shadow carbon price" of $20–$30 per tonne of CO2 to evaluate every new capital expenditure. By artificially inflating the cost of dirty projects internally, they are steering the entire ship toward electric arc furnaces and hydrogen-based production, insulating themselves from future border taxes.

2. The Battery King: Strategic Localization

Contemporary Amperex Technology Co., Limited (CATL), a global leader in lithium-ion batteries, faces a different challenge. While batteries aren't directly taxed under CBAM yet, their inputs—aluminum and steel—are. CATL’s response is geopolitical chess: "Strategic Localization." By building factories in Germany and Hungary, they bypass the border entirely for finished goods, effectively neutralizing the BCA threat while slashing transportation emissions.

3. The Cement Colossus: The 64% Hit

India’s UltraTech Cement faces perhaps the most daunting math: the carbon payment per dollar of exports to the EU could hit a staggering 64.73%. To combat this, UltraTech has turned to financial innovation, becoming the first Indian company to issue dollar-denominated sustainability-linked bonds. They are aggressively deploying waste heat recovery systems and aiming for 100% renewable energy usage to lower their carbon intensity before it hits the ledger.

4. The Oil Leviathan: A Billion-Dollar Bet

Brazil’s Petrobras is staring down the barrel of the EU’s ETS2, which will cover fuels. Their response is massive capital injection. The company has created a $1.3 billion decarbonization fund for 2025–2029 and is betting big on offshore Carbon Capture and Storage (CCS), aiming to inject 40 million tonnes of CO2 by 2025.

The Weapon of Choice: The PACE Framework

Navigating this intersection of climate and trade requires more than good intentions; it requires military-grade strategy. The World Economic Forum and Climate Finance Asia have codified this into the PACE framework—a playbook for the C-suite.

P — Plan: Don't fly blind. Establish "Strategic Review Committees" and "Decarbonization Operations Committees" to treat carbon data with the same rigor as financial data.

A — Achieve: Compliance is the floor, not the ceiling. Establish digital reporting systems that can withstand international audit. If you can't measure it, you can't trade it.

C — Change: This is the operational overhaul. Switch to renewable power purchase agreements (PPAs), adopt circular economy principles, and implement internal carbon pricing to drive behavior change.

E — Engage: You are only as clean as your dirtiest supplier. Join coalitions like the First Movers Coalition to aggregate demand for green tech and force supply chains to decarbonize.

The Financial Upside: Turning Green into Gold

The narrative that decarbonization is purely a cost center is dead. The data shows that companies aggressively reducing supply chain emissions can increase EBIT by 15% to 50% by 2030. Furthermore, the Alliance of CEO Climate Leaders has proven that it is possible to slash emissions by 12% while growing revenue by 20%.

Access to capital is also shifting. Banks are rolling out "syndicated climate loans" where interest rates are tied to emissions targets. Companies that align with international standards aren't just saving on taxes; they are accessing cheaper money.

The Verdict

As Laia Barbara of the World Economic Forum states, BCAs are "becoming an increasingly significant feature of the global trading system". The era of voluntary pledges is over. We are now in the era of "Climate Competitiveness."

For business leaders, the message is unequivocal: proactive alignment yields a competitive edge. Delay yields obsolescence. The border is no longer just a line on a map; it is a filter, and only the greenest will pass through unscathed.

CreatiVoices and CVAP Inc. Team Up with Ani-One Philippines for Anime Dubbing Showcase at ToyFair 2025

CreatiVoices and CVAP Inc. Team Up with Ani-One Philippines for Anime Dubbing Showcase at ToyFair 2025

Manila, Philippines – December 14, 2025

CreatiVoices Productions, together with Certified Voice Artist Philippines (CVAP) Inc., successfully partnered with Ani-One Philippines for a Dubbing Panel and Anime Dubbing Exhibition held last December 14, 2025 at TOYFAIR 2025 by TOYCON. The event celebrated Filipino voice talent, anime fandom, and the evolving future of dubbing in the Philippines.

Ani-One Philippines was represented by its Country Head, Carlo Jan Landrito, as the collaboration showcased the Tagalog dubbers of Kaiju No. 8 and Gachiakuta. Fans were given the rare opportunity to meet the voices behind their favorite characters and gain deeper insight into the discipline, creativity, and passion behind professional anime dubbing.

The two-hour program was hosted by The Voice of Magic, Mac Florendo, together with CreatiVoices Project Manager Donnah Vee Abuyuan, whose dynamic and engaging hosting kept the audience energized throughout the panel, exhibition, and live performances.

CreatiVoices Team the voices behind Kaiju No. 8 and Gachiakuta on Stage

One of the highlights of the event was the exclusive behind-the-scenes presentation of the Gachiakuta Tagalog dubbing process, giving fans a real look at how anime dubbing is crafted, from script interpretation to emotional delivery and technical execution inside the booth.

The excitement escalated as fans were invited to participate in a live on-stage dubbing experience. Aspiring voice artists performed actual anime scenes in front of a live audience as part of a dubbing competition. The contest concluded with Jayson Francisco being named the winner for his standout performance marked by control, emotion, and authenticity.

Joining the panel and exhibition were CreatiVoicers Jen Friolo, John Francisco, Isiah, Jerah, Alex, Nessy, and many others, who generously shared their experiences and inspired aspiring dubbers through live interaction and demonstrations.

During the program, CreatiVoices announced upcoming projects, including Sentences to be a Hero, currently in development. They also revealed an exciting 2026 lineup featuring Solo Leveling, My Hero Academia, You and I Are Polar Opposites, and more, further strengthening CreatiVoices’ role in Filipino anime localization.

The Dubbing Contestants with Ani-One Philippines Head Mr. Carlo Jan Landrito and The VoiceMaster

The event also marked a major milestone as CreatiVoices celebrated its 20th anniVoicesary, honoring two decades of building voices, careers, and opportunities for Filipino talent.

In a powerful closing message, The VoiceMaster, Pocholo De Leon Gonzales, shared a deeply personal and historic statement about the direction of the industry:

“This program is dedicated to my mentor and the Father of Modern Dubbing in the Philippines, Mr. Danny Mandia. This is also the end of an era.

Tapos na ang mga lumang boses. Panahon na para sa mga bago.

At ang CreatiVoices lang ang gagawa at patuloy na magbibigay ng chance sa mga bagong anime dubbers, tulad ng ginawa ko sa loob ng 20 years.

CreatiVoices lang ang matitira… at ang Sakalam!”

As part of this commitment to nurturing new talent, Gonzales also awarded four participants full scholarships worth PHP 25,000 each for the Certified Voice Artist Program (CVAP) Batch 33, scheduled to begin in January 2026. The scholarship grants selected participants the opportunity to undergo professional voice acting and dubbing training under CreatiVoices, reinforcing the company’s long-standing advocacy of discovering and developing new voices.

CreatiVoices also expressed heartfelt gratitude to Sir Vic Tan, Founder of TOYCON, for partnering with CreatiVoices for the past 20 years. This enduring collaboration reflects a shared commitment to Filipino creativity, pop culture, and talent empowerment.

The CreatiVoices X Ani-One Philippines Dubbing Panel and Anime Dubbing Exhibition at ToyFair 2025 was more than an event. It was a declaration of the future of Filipino dubbing… bold, inclusive, and driven by new voices.

Blank Frame: Thomasian Filmmakers Champion Truth, Humanity, and Visual Storytelling in Upcoming Short Film

Wazzup Pilipinas!? 

Every story begins with a space waiting to be seen. This belief stands at the heart of Blank Frame, a production house founded by twelve Communication majors from the University of Santo Tomas. United as academic, athletic, and city scholars, and as aspiring filmmakers and storytellers, the team is driven by the pursuit of identity, meaning, and visual truth.

Blank Frame aims to create films that speak the truth and mirror real human experiences. With a storytelling style rooted in simplicity, the group focuses on narratives often overlooked: struggles, social issues, and identity crises that shape everyday life. Their guiding vision is “building a future where truth in film awakens empathy, challenges comfort, and inspires people to see and change the world with open eyes.”

The team is currently producing a short film for their Introduction to Film course.

Following the footsteps of last year’s senior film batches, whose works premiered on iWantTFC and were featured at Sine Reel, the annual filmmaking festival of the UST Communication Arts Students’ Association, Blank Frame seeks to go beyond the university walls. The group aims to submit their work to film competitions and share it through various streaming platforms and media outlets to reach a wider audience.

Their upcoming film, Walang Katiyakan, premieres in January 2026 and explores a world where a person’s worth is measured by a glowing mark on their skin. The story follows Eloy, a young man born without a mark, who must navigate a society that refuses to see value in him.

In his search for meaning in a world governed by time and expectations, Eloy discovers connections that endure beyond any mark and a truth no light can erase.

Blank Frame remains committed to producing films that tell the truth, touch hearts, and stay with audiences long after the screen fades. With their debut project, the team hopes to spark conversations, uplift untold stories, and remind viewers of the humanity found in every

frame.

Odor and 4 Other Things Buyers Consider with Natural Fabric Softeners

Wazzup Pilipinas!? 

Few things beat the comfort of freshly washed clothes that smell clean and feel soft. Yet, as more consumers turn to sustainable living, many have begun rethinking what goes into their laundry routine. That shift has given rise to a growing interest in natural fabric softener, a product that promises gentle results without synthetic fragrances or harsh chemicals. 

But the decision to buy one goes beyond picking a pleasant scent. Modern buyers are far more discerning, balancing performance, skin safety, and environmental impact in every purchase. Choosing the right softener means weighing expectations, limitations, and the compromises that come with going natural. 

Let’s explore five critical factors that savvy buyers evaluate when selecting a fabric softener made from naturally derived ingredients, and why each matters in everyday use.

1) Fragrance

What’s the first thing most people notice when pulling warm laundry from the dryer? The scent. For many buyers, odor isn’t just a bonus but a deciding factor. Some want that nostalgic “fresh laundry” smell, others lean toward subtle herbal notes, or prefer no scent at all. With a natural fabric softener, fragrance typically comes from essential oils rather than synthetic perfumes, which means the aroma may be lighter, more fleeting, or able to evolve as clothes dry.

That variability matters. A citrus blend might brighten the wash and fade by morning, while lavender could linger gently throughout the day. Buyers also pay attention to how a softener’s scent interacts with personal care products, whether the blends complement or compete. 

Ultimately, fragrance is personal, and finding the right one often involves a bit of experimentation before it feels like a perfect fit.

2) Ingredients

Flip the bottle around, and you’ll see where most decisions begin. Today’s consumers are label-literate, and natural fabric softeners face close scrutiny. Ingredients matter. Many shoppers seek plant-derived components like coconut-based conditioning agents and steer clear of synthetic dyes and parabens, which can trigger skin irritation or contribute to water pollution.

Certifications often tip the scale. Labels like “dermatologist tested,” “biodegradable,” or “hypoallergenic” signal that the formula meets higher safety and sustainability standards. For those with allergies or sensitive skin, knowledge of the ingredients is even more essential.

Trustworthy brands don’t rely on vague chemical names or proprietary blends. They disclose what’s inside, reinforcing confidence that what softens your laundry also aligns with your values.

3) Performance

You could select the cleanest, greenest formula, but if it leaves residue or stiff towels, chances are you won’t buy it again. That’s why product performance matters just as much as purity. Natural softeners can behave differently depending on water hardness and machine type. In hard-water areas, minerals may interfere with softening agents, leading to spots or buildup.

These variables not only affect results but also affect how the product interacts with your laundry setup. High-efficiency (HE) washers, which use less water, sometimes need more concentrated or specially formulated products to avoid gumming and dispenser clogs. Even a well-made softener can underperform if it’s not matched to the right conditions.

Informed consumers often test a small amount first, noting how easily it rinses out, whether fabrics stay absorbent, and if the scent remains after drying. When results stay consistent from one load to the next, buyers are more likely to stick with the product than search for a replacement.

4) Fabric Feel

For many buyers, softness is the ultimate proof of product quality. The way clothes feel after washing often determines whether a natural fabric softener earns a permanent spot in the laundry routine. A breathable finish that feels light against the skin often signals a well-balanced formula. In contrast, a thicker coating may leave towels less absorbent, raising questions about long-term comfort and functionality.

Unlike synthetic silicones, plant-based conditioners often build softness gradually. That slower payoff can be surprising if you’re switching from conventional brands and expecting instant plushness. While texture may improve over several cycles, you may need to manage your expectations from the start.

Aside from fabric feel, smart buyers also pay attention to how clothes behave after washing: whether static cling is reduced, fibers stay fluffed, and colors remain vibrant. The best natural softeners condition fabrics beyond the surface. When softness feels natural and lasting, consumers know they’ve found a product that delivers comfort without compromise.

5) Price

Price is rarely just about pesos. Modern shoppers look beyond the sticker and ask: How many loads will this cover? Is it concentrated or diluted? Can I refill it without buying another bottle? A softener that stretches across 80 washes may feel like a smarter investment than one that runs out in half the time, even if the upfront cost is higher.

But value isn’t measured in volume alone. Discerning buyers also consider various factors, from brand ethics and packaging waste to ingredient sourcing. A product made with fair-trade oils or recyclable materials might justify a few extra pesos, especially if it aligns with personal values.

For cost-conscious customers, the real value of a natural fabric softener isn’t evident in the price at checkout, but in every load that comes out soft and clean without compromising the planet. 

All in all, choosing a natural fabric softener isn’t about chasing trends or picking what’s popular. It’s about finding a product that aligns with what matters most to you, whether that’s skin safety, performance, or environmental impact. The goal isn’t just soft, sweet-smelling clothes, but an overall laundry routine that’s practical and built to support a more sustainable lifestyle. In the end, what touches your skin should reflect your values and leave your clothes and conscience truly clean.

The Grand Illusion of "Diskarte": When Survival Becomes a Substitute for Governance

Wazzup Pilipinas!? .

It is not the hustle, the "diskarte," that is vile. The truly vicious act is when this survival strategy is elevated into the primary duty of the citizen, while the very architects of the system—the government—are absolved of accountability.

In this nation, "diskarte" is the unspoken prerequisite for existence. It is the toll gate on the road to a job, the hidden currency required for hospital admission, and the shadow skill needed to claim an ID, aid, or public service that should flow freely and without petition.

When the citizen succeeds, we praise their ingenuity, their "madiskarte" spirit. But when the government fails, we sigh, saying, "It's normal. That's just the way the world is."

We are conditioned to reserve our highest admiration for the survivor, yet we rarely pause to demand why survival—a desperate, clawing act—was necessary in the first place. We laud the grit, the sacrifice, the sheer tenacity, while tacitly accepting the rot of systemic incompetence and criminal neglect.

This is where the Culture of Diskarte becomes catastrophic.

While the masses are forced into perpetual, exhausting adaptation, there is no pressure, no imperative, for change to rise from the top. While we celebrate resilience, the accountable remain safe, secure, and untouched.

The hustle is transformed into a mask—a beautiful, tragic disguise. It is the mask covering the gaping hole of inadequate wages. It is the mask concealing the crumbling facade of the public hospital. It is the mask validating a slow, abusive, and non-functional bureaucracy.

Worse yet, this survival skill is chiefly demanded of the poor. When the impoverished falter, the cruel verdict is "lacking in diskarte." When the affluent fail, there are excuses—connections, time, a safety net woven from privilege.

Under this perverse culture, rights become rewards. Essential services devolve into sheer luck. And dignity? Dignity is no longer inherent; it is a prize won by the most cunning hustler.

This demands a stark return to the very foundation of our nation: the Republic. The Latin root, res publica, means "the public thing," "the common matter." It signifies that the government is not a personal estate, not a business venture, not an inherited heirloom.

The State is an Obligation. It is a solemn duty that cannot be farmed out to the desperation of its people.

In a true Republic, a citizen should not need to "dumiskarte" merely to live with dignity. Diskarte should be reserved for the pursuit of excellence and prosperity, not for the grim avoidance of hunger, sickness, and systemic abuse.

When the burden of "diskarte" falls entirely on the citizenry, and the government is held to no corresponding standard of performance, our national contract is fundamentally broken.

This is not resilience. It is lauded neglect. This is not inspiration. It is failure rebranded.

And as long as we continue to applaud the struggle for survival instead of fixing the broken machinery of the State, the forced hustler will remain a celebrated hero, and the government that failed them will remain comfortably, lethally inert.

Molecular Shield: UP Chemists Unveil a Dramatic New Weapon in the Fight Against Cancer Spread

Wazzup Pilipinas!? 

The global fight against cancer is a race against time, with the stakes rising dramatically. The statistics are stark: in the Philippines, nearly 189,000 new cancer cases were recorded in 2022, and globally, new cases are projected to surge by 77% to over 35 million by 2050. Facing this overwhelming health crisis, a team of pioneering chemists has developed a novel approach that doesn't just kill cancer cells, but seeks to strategically limit their deadly ability to spread.

The Molecular Veil of Hyper-Sialylation

The key to cancer's insidious progression lies in its ability to metastasize—to spread from the primary tumor to other parts of the body. At the heart of this process is a molecular deception known as hypersialylation.

The Problem: Cancer cells employ an excess coating of a sugar molecule called sialic acid on their surface. This dense, sticky coat acts like a molecular shield, helping the cells evade the body’s immune system and promoting their migration through the bloodstream to establish new, secondary tumors.

The Target: The enzyme responsible for this protective coating is sialyltransferase (ST). By stopping ST, researchers can essentially pull the rug out from under the cancer cell's disguise.

The Synthesis: A Hybrid Molecule is Born

In a landmark study published in RSC Medicinal Chemistry, chemists Christian Angelo Concio and Dr. Susan Arco of the University of the Philippines – Diliman College of Science’s Institute of Chemistry (UPD-CS IC), in collaboration with Dr. Wen-Shan Li's group in Taiwan, have synthesized a potent new weapon: lithocholic acid-3,3′-diindolylmethane (LCA-DIM) hybrids.

The approach was one of strategic molecular hybridization:

The Indole Advantage: They started with the compound diindolylmethane (DIM), which is known for its chemical stability and existing anticancer properties, hypothesizing that its "indole-rich" structure plays a vital role in inhibiting the ST enzyme.

The ST Inhibitor Scaffold: They then merged DIM with lithocholic acid (LCA), a compound already recognized as an ST inhibitor framework.

The Result: This molecular marriage resulted in a new class of LCA-DIM hybrids that proved far more effective than their individual components.

🎯 Surgical Precision: Targeting ST6GAL1

What makes this discovery so compelling is the hybrid's selective strike capability. The researchers focused on two key sialyltransferase enzymes, ST6GAL1 and ST3GAL1, both implicated in cancer.

"Interestingly, we observed that these new types of ST inhibitors presented selectivity towards ST6GAL1 in comparison to ST3GAL1, which is ideal for next generation ST inhibitors,” explained Concio.

The ability to selectively target ST6GAL1 is critical, as different ST enzymes are overexpressed in different cancer types. This precision offers the potential for improved therapeutic effectiveness while simultaneously minimizing the collateral damage and side effects often associated with broad-spectrum cancer treatments.

A New Hope for Triple-Negative Breast Cancer

The new LCA-DIM hybrids showed particular promise against one of the most aggressive and difficult-to-treat forms of the disease: Triple-Negative Breast Cancer (TNBC). TNBC is notorious for lacking the three receptors (estrogen, progesterone, and HER2) that many targeted therapies rely on, leaving patients with limited options.

By inhibiting the spread of different TNBC cell lines, the new compounds offer a glimmer of hope for a cancer type desperately in need of innovative treatments.

The New Paradigm: Targeting Metastasis, Not Just Destruction

This research signals a potential shift away from the traditional, often brutal, methods of chemotherapy.

“Unlike traditional anticancer drugs such as doxorubicin, which directly kill cancer cells but often cause severe side effects and develop resistance, our ST inhibitor works through a different mechanism,” Concio stated. “It targets cancer metastasis, aiming to block the spread of cancer cells rather than just destroy them.”

This strategic approach aims to transform cancer from a rapidly advancing, deadly disease into a more manageable chronic condition by slowing its progression.

The Path Forward

While the focus began with breast cancer cells, the team intends to expand its investigation to other cancers that also exhibit high levels of the ST6GAL1 enzyme, including pancreatic and ovarian cancers. The critical next steps involve advancing the research toward real-world application: testing the hybrids for safety, stability, and effectiveness in animal models.

This dramatic synthesis from the labs of UP Diliman and Taiwan offers more than just a chemical compound; it offers a compelling new strategy for controlling cancer at the molecular level, moving the fight from mass destruction to targeted, strategic blockade.

Hunting the Ghost Storms: Filipino Scientists Crack the Code of the Deadly ‘Shear Line’

Wazzup Pilipinas!? 

It begins deceptively. The cool winds of the Amihan season (northeast monsoon) typically bring relief from the tropical heat. But hidden within these winds lies an invisible, volatile phenomenon capable of unleashing torrential floods without the warning signs of a typhoon.

They are called shear lines—kilometers-long bands where warm and cold air violently converge. For years, these atmospheric phantoms have been notoriously difficult to spot, constantly shifting and evading even satellite detection.

Now, a groundbreaking collaboration led by Filipino scientists has developed a new physics-based algorithm to hunt these elusive storms down, marking a massive leap forward for weather forecasting in the Philippines.

The Invisible Enemy

Unlike the terrifying, swirling eye of a Tropical Cyclone or the sharp, defined edge of a cold front, shear lines are messy and ephemeral.

The Anatomy of a Stealth Storm: Shear lines form from cold fronts that lose their well-defined structure as they pass over the warm ocean waters. Because they lack a "universal threshold" or standard criteria for detection, they have historically been nearly impossible to track objectively.

The Cost of Invisibility: Despite their elusive nature, their impact is devastating. Shear lines are responsible for up to 20% of extreme rainfall days during the Philippine northeast monsoon season (November to February).

"Our study is the first to develop an objective index for monitoring and detecting shear lines over the Philippines," explains lead researcher Lyndon Mark P. Olaguera.

The Science of Detection

To trap a ghost, you have to understand its habits. A team of researchers from the Ateneo de Manila University, the Manila Observatory, Tokyo Metropolitan University, and PAGASA combed through decades of weather data to find the shear line's fingerprint.

They analyzed specific atmospheric ingredients—wind patterns, temperature shifts, and moisture levels—to isolate the common characteristics that signal a shear line is forming.

This forensic meteorology included analyzing the catastrophic rainfall event of January 2017, where HIMAWARI8 satellite imagery revealed deep convection and cold cloud tops attributed to a shear line. By reverse-engineering these events, the team created a detection method that serves as a mathematical dragnet for these wandering weather systems.

Why This Matters: Saving Lives and Crops

The implications of this new algorithm extend far beyond academic journals. By successfully identifying and tracking shear lines, the Philippines can revolutionize its disaster preparedness:

Early Warning Systems: The primary application is to feed this data into forecasting models, giving communities vital lead time before heavy rains hit.

Risk Mapping: The method allows scientists to identify specific geographic areas that are statistically more likely to experience extreme rainfall from shear lines.

Climate Understanding: It helps meteorologists quantify exactly how much rainfall is driven by these systems during the Amihan season, improving long-term climate studies.

Olaguera notes that this tool can also verify whether existing mathematical weather models are accurately capturing these systems, allowing for adjustments in physical schemes if the models fall short.

The Future: AI and The Next Frontier

The team is already looking toward the next horizon. When integrated with Artificial Intelligence (AI), this physics-based algorithm could evolve into an even more powerful tool.

The researchers believe this hybrid approach of physics and AI could improve monitoring not just for shear lines, but for other fleeting and difficult-to-track phenomena, such as the Inter-Tropical Convergence Zone (ITCZ).

This research, titled An Objective Method to Locate Shear Lines during the Northeast Monsoon Season in the Philippines, was published in November 2025 in the Meteorological Society of Japan’s Scientific Online Letters on the Atmosphere (SOLA). It stands as a testament to local scientific ingenuity, turning the tide in the battle against the Philippines' most unpredictable weather events.

25 Years of Charity and Celebration: The Grandest World Bazaar Festival Opens!

Wazzup Pilipinas!? 

The metro’s most anticipated one-stop shop and holiday marketplace —World Bazaar Festival, officially opens its doors today, December 12, 2025, at the World Trade Center Metro Manila. Now on its historic 25th year, WBF fills the holiday atmosphere with nostalgia for Christmas through the years. More than just a showcase of booths, products, and great finds, the event creates moments for everyone to bond, and serves as a joyful platform that embraces the true spirit of the season — sharing, celebrating, and being together. 

Hosted by online presenter and YouTube content creator Ms. Charlotte Ferguson, the opening ceremonies featured Mr. Joseph Ang, Founding Chairman of Worldbex Services International (WSI), who delivered the opening remarks, welcoming visitors to ten days of festive treats and holiday cheer. Joining him were Co-founding Chair Ms. Levi Ang, WSI Managing Director Ms. Jill Aithnie Ang, and WSI Finance Director Ms. Michelle Paula Ang-Yu. The event was also graced by distinguished guests, including Pasay City Mayor Hon. Imelda Calixto-Rubiano; Secretary of the Department of Tourism, Hon. Christina Garcia Frasco, represented by Director Judy D. Gabato; Secretary of the Department of Agriculture, Hon. Francisco Tiu Laurel Jr., represented by Assistant Secretary Genevieve E. Velicaria-Guevarra; and Secretary of the Department of Trade and Industry, Hon. Cristina Aldeguer-Roque, represented by Assistant Secretary Dominic R. Tolentino. The event also honored its long-time partnership with the ABS-CBN Foundation Inc. in the presence of the Managing Director, Ms. Roberta Lopez-Feliciano  who received the special token of appreciation. 

With the grand lineup of speakers, VIP guests, and personalities, the symbolic ribbon-cutting, accompanied by the opening of festive gift boxes and a series of grand performances, set the tone for the biggest and grandest holiday bazaar in the country.

Further, the spirit of giving is more than alive as the festival presented tokens and gifts to 100 children, followed by a dazzling Christmas lighting at the Jingle Mingle Stage inside the halls.

Worldbex Services International (WSI) is wrapping up the year with full holiday cheer at the World Bazaar Festival. Shoppers can drop by today until December 21, 2025, between 10 AM to 10 PM at the World Trade Center Metro Manila. With Christmas just around the corner, it’s the perfect time to explore, enjoy the holiday rush, and shop all the way!

You can get your tickets now at www.worldbazaarfestival.com, or visit the Facebook page https://www.facebook.com/worldbazaarfestival for more details. 

The World Bazaar Festival is for the benefit of the ABS-CBN Foundation and is organized by the leading event organizers in the country, Worldbex Services International. 

The Grid Revolution: Solar is Now 'Anytime' Electricity as Battery Costs Plummet!

Wazzup Pilipinas!? 

A monumental shift is reshaping the global energy landscape: the once-prohibitive cost of battery storage has collapsed, making dispatchable solar—solar power available day and night—an economic reality. New analysis from the energy think tank Ember reveals that dramatic price drops in 2025 have confirmed batteries are now cheap enough to transform cheap daytime solar into reliable, anytime electricity.

This is a game-changer for countries with soaring electricity demand and abundant solar resources.

The New Benchmark: $65/MWh Levelised Cost of Storage (LCOS)

Ember's assessment, based on recent auction results from markets like Saudi Arabia, India, and Italy, shows the Levelised Cost of Storage (LCOS) has fallen to just $65/MWh as of October 2025, in markets outside of the US and China.

This groundbreaking LCOS is driven by a stunning reduction in the total cost to build a utility-scale Battery Energy Storage System (BESS):

Total Project Capital Expenditure (CAPEX): An all-in cost of just $125/kWh for long-duration (4 hours or more) utility-scale BESS projects.

Core Equipment Cost: The core equipment, mainly sourced from China, costs around $75/kWh. This covers the BESS enclosures, Power Conversion System (PCS), and Energy Management System (EMS).

Installation & Connection: Engineering, Procurement, and Construction (EPC) services and grid connection typically add approximately $50/kWh.

More Than Just Cheaper Batteries

While the cost of battery equipment saw a 40% fall in 2024 and is on track for another major decline in 2025, the dramatic drop in LCOS is not solely due to cheaper hardware. Modern battery performance is far superior, with key improvements contributing to the sharp decline in storage costs:

Longer Lifetime

Modern Lithium Iron Phosphate (LFP) technology enables a 20-year standard design life, which alone reduces the LCOS by approximately $20/MWh.

Higher Efficiency

Round-trip, AC-to-AC efficiencies are now typically 90%, cutting an estimated $5/MWh off the LCOS compared to older models.

Lower Project Risk

Increased safety and the shift from high-risk merchant revenue models to lower-risk auction models have lowered the cost of capital from 10% to 7%, saving around $10/MWh.

Taken together, these performance and financing improvements have reduced the LCOS by over a third—from an estimated $100/MWh to $65/MWh—even before accounting for falling battery prices.

The Economic Case for Dispatchable Solar

The $65/MWh LCOS means that turning intermittent solar energy into reliable, dispatchable power is stunningly cheap:

The Cost to Store: Shifting 50% of a day’s solar generation to cover night-time demand adds only $33/MWh to the total cost of solar.

Total Dispatchable Cost: Using the 2024 global average solar price of $43/MWh, the resulting total cost of dispatchable solar is just $76/MWh.

"Solar is no longer just cheap daytime electricity; with storage, it becomes dispatchable, anytime electricity," said Kostantsa Rangelova, Global Electricity Analyst at Ember.

This makes dispatchable solar competitive with, and often cheaper and quicker than, building a new gas power plant, especially in countries reliant on costly Liquefied Natural Gas (LNG) imports. The pairing of solar and batteries provides a scalable, secure, and affordable foundation that is on track to meet much of the world’s future energy demand growth over the next decade.

Igniting the Nation's Engine: SM and Jobstreet Power the MSME Summit 2025

Wazzup Pilipinas!? 

The heart of the Philippines' economy beat stronger on November 25, 2025, as a powerful collaboration between Jobstreet by SEEK Philippines and SM Supermalls culminated in the highly successful MSME Summit 2025. Held at the Music Hall of SM Mall of Asia in Pasay City, the event gathered a dynamic crowd of entrepreneurs, industry titans, and key stakeholders, all united by a singular mission: to empower and accelerate Filipino Micro, Small, and Medium Enterprises (MSMEs).

A Shared Vision for National Growth

The summit served as a vibrant testament to the shared commitment of Jobstreet and SM Supermalls to foster sustainable growth for the nation's backbone industries.

Ms. Dannah Majarocon, Managing Director of Jobstreet by SEEK Philippines, underscored the summit's critical goal: supporting MSMEs as the undeniable driving force of the Philippine economy.

Joaquin L. San Agustin, Executive Vice President for Marketing of SM Supermalls, delivered a profoundly inspirational message, reinforcing SM's unwavering support for Filipino entrepreneurs.

"SM is not just a venue—it’s a partner in every MSME’s success story," stated San Agustin. He added, "When MSMEs grow, the nation grows. Every small business that thrives represents a dream realized, a livelihood sustained, and a community strengthened".

SM's own journey, from a small shoe store in Carriedo to a massive presence with 88 malls nationwide, echoes the spirit of its MSME partners. San Agustin highlighted that almost 70% of SM's tenants are MSMEs, cementing their success as the very foundation of SM's continued growth. Through the SM for MSMEs program, the company actively provides essential support, including high-foot-traffic retail spaces, crucial market access, and visibility to help entrepreneurs scale sustainably.

The Blueprint for Scaling: Key Learning Sessions

The MSME Summit delivered an arsenal of practical knowledge through powerful key sessions designed to address the most urgent needs of small businesses. Attendees received game-changing insights across crucial business pillars:

Talent and Hiring: Participants learned how to scale their first hire from Mr. Henry Jose “Joey” Yusingco of Jobstreet.

Technology and Innovation: Ms. Arlynne Roa-Awayan of Asia Pacific College led a session exploring AI applications for small businesses.

Logistics and Operations: Experts from Lalamove PH, 2GO Travel, and DITO BizBayan provided essential guidance on logistics and operations.

Ms. Flor Tanay of Lalamove PH, Mr. Francis John Cha of 2GO Travel, and Mr. Gabriel Cui of DITO of BizBayan specifically presented logistics and digital solutions designed to help MSMEs scale.

Marketing: Ms. Life Dawn Cervero of TikTok guided attendees on mastering smart marketing on a budget.

Finance Hacks: A high-profile panel featuring partners from BDO, Maya, RCBC, BanKo, and Asialink shared vital finance hacks for achieving sustainable growth.

The atmosphere was further electrified by real-life inspiration, including success stories like that of Kay & Karl Santos of 1919 Chocolate, who shared their experience scaling a Filipino business.

Networking and Engagement

Beyond the main stage, the summit fostered hands-on learning and practical engagement.

Partner Demos: Attendees actively engaged in partner demos.

Partner Passport Challenge: This interactive activity encouraged attendees to make their rounds, visiting different booths to learn about essential services supporting MSME growth, such as hiring solutions, business tools, digital platforms, and other partner services.

Booths from partners like Jobstreet, BDO, Maya, BanKo, Asialink, and others were active during the challenge.

The MSME Summit 2025 was more than an event; it was a powerful statement that reaffirmed SM Supermalls' enduring commitment to Filipino entrepreneurship. By providing innovative programs, essential physical spaces, and strategic partnerships, SM helps MSMEs innovate, scale, and thrive amidst a rapidly evolving economy.

SM Supermalls champions Filipino entrepreneurship as the country’s biggest marketplace for MSMEs, driving local growth and fueling the Filipino spirit of enterprise.