With the world stuck in lockdown for most of the past year, online is the new area where all the action takes place. Businesses and content creators know that the key to success is to get popularity online and attract customers and fans. The essential tool for the growth of any business's online presence is making attractive videos that show the products and services offered by the business. In this online age, only those businesses are successful that can capture the attention of potential customers and drive traffic to their websites and apps.
A good video advertisement can get a lot of traffic to your website and boost sales greatly. Not every business has the capital to hire professional video marketing teams. Therefore, an online video editor can be a lifesaver. Using an online video editor, even small businesses and independent businesses can make videos that show off their products. Let us look at some of the best online video editor apps and platforms out there that can help make your job easier.
1. InVideo: This platform is extremely diverse because it is web-based. This online video editor can be used on Windows and Mac, though it is best optimized for Google Chrome. There are multiple templates to choose from, and the best part about this platform is the AI used. It can detect small mistakes and make your video look professional. Another benefit is that every feature on this platform is free. The user interface is easy and smooth, and beginners and professionals can make the best out of this platform. The con is that it isn’t the best available option.
2. Adobe Premiere Rush: This is one of the best online video editor apps out there. It can be used on your desktop and mobile. You can easily create and edit videos on this app and share them online. This is one of the fastest and best ways to create videos on the go. It combines ease and quality, as Adobe is known for its excellent software.
3. Apple iMovie: If you are using an iPhone, then you have this app pre-installed. iMovie can be used on iPhones, iPads, and Mac PCs. You can create videos that look like movie trailers with 4K-high resolution quality. You can even switch across devices while editing the same video. The con is that it is available only on iOS.
4. Movavi video editor: Movavi has to be purchased and used on Windows and Mac. The intuitive online video editor is perfect for adding special effects and changing the backgrounds of videos. The processing is lightning fast and is very well worth the price. Despite the professional quality, the interface is very easy to use. Movavi is paid and quite expensive, and that might serve as a deterrent. However, it offers the best selection of filters and effects.
5. VideoStudio by Corel: The full version of this online video editor costs around 5800 INR. This can be a con for many. It offers a 30-day free trial. There are several creative effects and smart features available that will help you make professional-quality videos for any purpose. Corel offers tutorials, too, which can help people who are new to editing.
6. VideoProc: It is accelerated by the GPU, resulting in buttery smooth video editing with no lag or performance issues. You can easily edit 4K and 8K videos without compromising on the quality. Use it to merge and resize 4K and HDR videos at accelerated speeds. This is one of the best options on the list because of its powerful capabilities.
7. Kinemaster: Kinemaster is an easy app to use for editing videos on your phone. Pictures, videos, music all can be blended with effects to create stunning videos. This is the best app if you constantly post videos on TikTok, Instagram, Facebook, Snapchat, etc. Kinemaster is easy and free to use but isn’t very professional.
8. Wondershare Filmora: Wondershare claims that they are the best alternative to Windows Movie Maker and Apple’s iMovie. The drag and drop interface is extremely easy to use. There are over 800 effects to discover. There is motion tracking available to make editing easier. However, it is paid, and this can be a con.
9. Instasize: Instasize is a simple app that can be used for editing photos and videos fast. With over 130 filters, you can create whatever you like and go where your creativity takes you. The premium version costs around $5 a month. This is reasonable and perfect for everyone.
10. Wevideo: Wevideo is used widely by people who post on social media. It is great for creating marketing campaigns and increasing brand awareness on social media accounts. Small businesses can thrive if they get social media attention, and making catchy videos is the best way to do it.
11. Cyberlink: Cyberlink is among the top online video editor services. It can also be used to play videos and movies. There are stunning and complex video effects that look like something out of a science fiction film. If you aim to add a fantasy element to your videos, this is the video editor to choose. However, it is quite expensive, and this can be unsuitable for many people.
12. iMyFone Filme Video Editor: This simple yet powerful application can be used on Windows and macOS. The fast video mode lets you create easy slideshows. There are tons of free templates, effects, and tools to make your videos look professional and high quality.
There are many online video editor apps available on the internet, but you have to choose one that suits your needs. You have to know the purpose of your editing, and you can choose an application that specializes in that. The same app will not be helpful for editing reels and marketing campaign videos. Therefore, choosing the app that best suits your purposes Is the way to go about this.
Video editing is a skill that almost everyone needs to be well-versed in because everything is based online nowadays. Whether you are trying to promote your business online or a content creator, or a social media manager, editing videos is one of the things you have to do daily. These apps make it very easy for everyone to edit videos, even people who have no prior experience.
Ross is known as the Pambansang Blogger ng Pilipinas - An Information and Communication Technology (ICT) Professional by profession and a Social Media Evangelist by heart.
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