Wazzup Pilipinas!
Huwag mahiya kasi totoo ka.
Bayer Philippines recently successfully relaunched its #1 anti-fungal cream in the Philippines, Canesten. The event took place at the Shangri-La The Fort in BGC, Taguig City where the brand took the opportunity to introduce its newest ambassador, Marian Rivera. When asked why Marian, Canesten’s brand manager, Emmanuel Cruz explained, “She was chosen as Canesten’s brand ambassador because she embodies what the brand is all about – totoo. The brand was looking for someone who can advocate confidence in one’s own skin. Also, a number one brand like Canesten also needs a number one endorser like Marian”.
Marian Rivera’s superstar quality is undeniable. Undoubtedly one of the biggest names in show business today, Marian’s rise to superstardom throughout the years has made her a household name in the industry and the undisputed queen of her home network, GMA 7.
And today, her star continues to shine even brighter with her immense popularity and fan base as a lead and host in GMA 7’s Sunday Pinasaya and by focusing on other personal projects outside showbiz—proof that she’s a force to be reckoned with as one of the country’s leading endorsers. Marian is Canesten’s newest ambassador because the number one anti-fungal brand in the Philippines deserves a number one endorser.
Known to many as very real, relatable, and someone who truly speaks her mind, Marian embodies Canesten’s latest campaign, which focuses on being true and flaunting it to the world. And although we know her well as a celebrity and actress on screen, Marian authenticity relates to us with her many real-life roles as a mother, wife, daughter, and businesswoman dealing with the same issues we go through. But with her what-you-see-is-what-you-get attitude and undeniable confidence, Marian shows us that she’s the real deal and that there is no shame in showing off your genuine self no matter what others may think or say about you.
“Hindi ako nahihiyang ipakita yung totoong ako sa mga tao lalo na sa mga fans ko. Noon pa man nung nag-uumpisa pa lang ako sa showbiz, people saw the real me and maybe kaya ganoon na lang ang pag-embrace nila sa akin,” exclaims Marian who reveals why she believes she has lasted this long in the industry. She credits her more than a decade-long career to being true to herself whether she’s on or off the camera.
Clotrimazole (Canesten) cream kills the root of the infection and treats the skin from further itchiness, redness, and swelling caused by fungal problems like Buni, An-An, Hadhad, and Alipunga. Making it the “totoong pamatay ng fungi” treatment.
Always honest and true to herself, Marian dares you to do the same with the help of Canesten, your best ally against fungal infections. “Paano ka haharap sa mga tao with confidence if madami kang tinatago sa katawan mo, diba? Dapat natin alagaan ang ating sarili and if may mga tinatago tayo, ‘dun na tayo sa totoong pamatay ng fungal infection – Canesten.” Now, it’s your turn to show off the real you with confidence and without worries.
Canesten is available in 3g, 5g, and 10g tubes in all leading drug stores nationwide like Mercury Drug. Clotrimazole is the generic name of Canesten. If symptoms persist, consult your doctor.
*Disclaimer: Canesten is an anti-fungal medication which is used to treat various fungal infections, which do not include insect bites.
Ross is known as the Pambansang Blogger ng Pilipinas - An Information and Communication Technology (ICT) Professional by profession and a Social Media Evangelist by heart.
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