BREAKING

Sunday, June 1, 2014

Master Game Face Community Night: "2nd Place Ain't So Bad" Basketball Trivia Quiz Night


Wazzup Pilipinas!


Master Philippines under Unilever, together with MRM/McCann as the organizing group, invited selected basketball communities to a Master Game Face exclusive launch this May 31, 2014 6:30pm at Skinny Mike’s Sports Bar located at 32nd St. corner Justice Drive, Bonifacio Global City. 

After a hearty meal, where my favorite was the pizza and pasta dishes, MRM/McCann started the night with some videos referring to the Master Game Face Challenge, and the introduction of a representative from Master Philippines who shared with us more details about the campaign. His colleague further ignited the flaming interests with more facts about the game app og which Master Philippines is promoting on Facebook.

Since Skinny Mike's is well-known for quiz nights, it was expected that the main activity of the night will be to challenge our brain cells for some hard-hitting questions. Attendees were asked to form ourselves into a minimum of three, and a maximum of five, and come up with a team name to join a challenging quiz night filled with a lot of basketball trivia.


Erika Padilla on FHM Philippines June 2014 Cover


Wazzup Pilipinas!

#Selfie #Pinay #FingerUpYourAss

I've read that Raissa Robles has very little but strong words to say about the latest FHM Philippines cover this June 2014. The rant was specifically aimed, not on the mickey mouse ears headband, but towards the tattooed words "Pinay" on her.
"Whose bright idea was it to tattoo the word “Pinay” on Erika Padilla’s thigh?
If this is a real tattoo on Erika’s thigh, then I will say nothing more about it. That is her right to free expression.

But if that’s a tattoo you placed there simply for the photo shoot, then you are all jerks for stereotyping us Pinays with Erika’s photo.

I mean, don’t you see? She has floppy breasts. And if she wants to flaunt them in all their floppy splendor, then that’s her choice. But don’t make her represent half the Philippine population.

I know you want to be hip and all that, being the local version of the British magazine FHM.

If that’s an artificial tattoo, that’s a really tacky and thoughtless thing you did. We are not all as vacuous as THAT.

And “Pinay” does not mean sex object." -Raissa Robles

Saturday, May 31, 2014

Is Gift-Giving Still a Good Marketing Investment?




Wazzup Pilipinas!

Is your PR budget being “realigned”? Before you trim or worse, scrap your budget for corporate gifts, think again.

Shrugging off corporate gift-giving as an unnecessary expense may be one of the biggest branding mistakes you can make. With the ever-increasing competition across all sectors and industries, that little token might just be the final push that your brand needs to get its message across.

A restricted budget is simply an invitation to explore your creativity. Rather than just considering the cost, think about the perceived value of an item, anticipate the needs of the recipient, or even re-think the packaging for a more customized look. Most importantly, make sure whatever you’re giving reflects well on your brand.

Sounds complicated? Not really. Simplify your life and find what you need by visiting Corporate Giveaways 2014 at the SMX Convention Center on July 9-11, 2014.

The Corporate Giveaway Buyers’ Show on Business Gifts, Premiums, Promotional Ideas and Merchandise Incentives is an annual event held every July to help companies prepare for holiday and year-round gift-giving needs. This event will definitely be beneficial for Purchasing Marketing, Advertising and PR professionals, along with business owners, event managers, wedding planners, and the like as suppliers of quality and creative gift items will all be gathered under one roof.

ER Ejercito Steps Down to Avoid Further Turmoil: Hoping to Return in Position Soon


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"Pansamantala nating nilisan ang kapitolyo ng Laguna upang panatilihan ang kaayusan at katahimikan sa Lalawigan ng Laguna. Base na rin sa paki-usap at payo ng aking tiyuhin at dating Pangulo Joseph "Erap" Estrada tayo ay pansamantang bumaba bilang gobernador upang hintayin ang ating apela sa Supreme Court para sa TRO o status quo order sapagka't ako ay naniniwala na magiging patas ang kanilang hatol at papakinggan ang boses ng 550,000 na lagunense na naglagay sa akin sa katungkulan bilang ama ng lalawigan. Nawa tayo ay patuloy na magdasal at magkaisa para sa ating minamahal na Lalawigan ng Laguna!" - ER Ejercito

Even when Ramil Hernandez stepped in and declared himself as the new governor after the COMELEC has disqualified the current governor for overspending during the elections, ER Ejercito was still determined to stay as governor. But it took his uncle, former president Joseph "Erap" Estrada to finally convince him to step down for the sake of peace and order.

Erap even told the people that the same situation happened to him during his term as president when he voluntarily stepped down to avoid further turmoil, but thern he said also that "the Agila will return" (and so he did as Mayor of Manila), the same with ER when he said "the Lawin will return!", but maybe not as governor again, like his uncle, probably getting another position in government.

Abangan ang pagbabalik ng mga "Angry Birds."

Friday, May 30, 2014

Quanta Paper Presents R3RUN: The Run for Sustainability


Wazzup Pilipinas!

Your friendly neighborhood pambansang blog is supporting another fun run activity to be held this coming August 10, 2014 at the Cultural Center of the Philippines Complex in Roxas Boulevard Manila. We caught one of the organizers looming around the Jasmine Curtis-Smith fans day so we took the opportunity to air our support towards our beloved young actress and her endorsements.

The eco-friendly tissue paper manufacturer in the Philippines organizes the most aggressive green campaign fun run dubbed as R3RUN for Sustainability or also called as R3RUN (Reuse, Reduce, Recycle Run). You have to sign up to sustainability as it's all up to us if we want to live in a better world.

Participants will range from students, government officials and employees, artists and TV personalities, corporate partners and green advocates from all walks of life. And of course, we expect event endorser Jasmine Curtis-Smith, also the Company’s brand endorser for its new sanitary napkin product, to be there joining in the activities.

There will be four race categories, namely 1km and 4km (carrying the Company’s sanitary napkin brand, Perfect), and 8km (carrying the Company’s institutional brand, Eco-Hygiene), and 12km (carrying the Company’s flagship brand, Fresh).

Wazzup Pilipinas is proud to be an online media partner of the R3RUN for Sustainability.


May Tiwala Ako: Skil Celebrates 90 Years of Durability, Reliability, and Repairability


Wazzup Pilipinas!

When I learned about Norman Black as brand ambassador of the leading power tools brand Skil , and that he is coming to the 90th anniversary celebratory campaign dubbed as “May Tiwala Ako” press launch, I had to block of my schedule immediately.

The popular basketball icon is a great choice as an ambassador to the Skil line of products. Loyal users of Skil products, who have placed their trust in the brand, should be able to look up to someone that has an equally great reputation in his field of expertise.

And if you want to talk about someone to look up to, then with Norman Black's intimidating height, you really need to look up.

The "May Tiwala Ako" campaign centers on building long-term relationships with the brand’s consumers and pays homage to its real users which include the professional workers, freelancers, small scale businesses, and tradesmen.

Jasmine The Series Premieres This June 1 on TV5


Wazzup Pilipinas!

At a fans day gathering held at Shangri-La Restaurant in West Triangle Quezon City, Jasmine Curtis Smith, the equally talented and shining-as-bright younger sister of Kapamilya ABS-CBN's Anne Curtis Smith, reveals to her fans the run of a new television series on her Kapatid TV5 channel.

JasMINE is a first-of-its-kind television series formed out of the partnership among Ace Saatchi & Saatchi (creative content), Unitel (line producer) and TV5. The TV series is a romantic drama series with a touch of suspense. It's actually a TV series-within-a-TV series, where Jasmine plays the role of a fictional version of herself as among a TV network's promising young actress.She is posed to be the on-screen partner of the network's hottest hunk actor, Alexis Vergara played by actor Vin Abrenica.

But the story becomes more interesting when she doesn't get the role she auditioned for in the network's flagship TV project called Ur Loved. Adversity among her fellow actress who surprisingly get teribbly hurt from an accident, and the revelation of a stalker named Maskara made the TV series a bit more interesting and in the midst of becoming suspenseful as we try to figure out the identity of the masked stalker.

Cebu Bus Rapid Transit, Other Transport Projects Get NEDA Greenlight


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In a marathon session lasting until close to midnight, the National Economic Development Authority (NEDA) Board approved several transportation projects last night, said Department of Transportation and Communications (DOTC) Secretary Joseph Abaya.

“We are pleased that we can now proceed with these projects. They will modernize our country’s transportation systems, and boost travelling convenience, safety, and efficiency for the people. Our hard work today will pay off tomorrow, which is why we now have to make sure that they will be bid out, awarded, and implemented at the soonest possible time,” said Abaya.

The following projects were approved:

P 10.618 Billion Cebu Bus Rapid Transit (BRT) – the first of its kind in the Philippines, this relatively new land-based system is being introduced by the World Bank, which will finance the project through a loan.

The BRT system, which has been a success in other parts of the world, entails a segregated lane for buses, controlled dispatching, priority in stoplight signaling, fixed stops, and various technical components, all of which are designed to substantially increase passenger mobility.

One of its significant impacts is that its buses will run on fixed schedules, providing riders with greater reliability, efficiency, and convenience.

The project in Cebu will run on a 23-kilometer corridor having 33 stations. It will have 176 high-quality buses. A detailed engineering design (DED) is currently being prepared, and bidding for its construction is scheduled for Q2 of 2015.


Maleficent Special Blocked Screening at Trinoma Cinemas


Wazzup Pilipinas!

Through the years, Disney had given us entertaining and at the same time genuinely meaningful movies. They never fail not only to amaze us but also impart life lessons with the countless works they’ve created so far.

This year, Disney retells one of our childhood fairytales, Sleeping Beauty, in a way that we might’ve not expected it to be told. It is like a “what if” question answered imaginatively. This variation of the tale tells it from the viewpoint of the villain, who is later proven to be, surprisingly, the hero as well.

Maleficent is definitely worth the watch. Maybe it’s just me being a fantasy lover, but it is now one of my favorite movies. The imaginary world is well portrayed as well as the actuality of the real world. The movie succeeds in leaving the viewers a new perspective on the well-known children’s fairytale we all know and miss. Like it says, it “tests you how well you know the tale.”


Papa John's Launches the New Chicken Carbonara Pizza


Wazzup Pilipinas!
Now on its 3rd year in the Philippines and with 17 branches in NCR to serve you, Papa John's gives you more reasons to enjoy its great-tasting pizza with the launch of the new Chicken Carbonara Pizza!

The new Chicken Carbonara Pizza comes with crispy bacon in creamy carbonara sauce and a blend of Parmesan, Romano, and Mozzarella Cheeese, topped with grilled chicken, onion bacon and mushroom at a party size price of P485!

We were invited to the launch held on May 29, 2014, Thursday, at their Tomas Morato branch in Quezon City, and got to taste for the first time their new pizza offering that taste just like your favorite chicken carbonara. It's a dining experience worth trying out by every pizza and carbonara lover. Your two favorite dishes combined into one feast.

We were also given a quick demonstration on the pizza making process as one of their crew showed us a glimpse of how a Hawaiian pizza is made. They told us what really makes Papa John's stand out among other pizza restaurants. I have a video of the actual demonstration so please do watch and learn from the experts.


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