Wazzup Pilipinas!
When I learned about Norman Black as brand ambassador of the leading power tools brand Skil , and that he is coming to the 90th anniversary celebratory campaign dubbed as “May Tiwala Ako” press launch, I had to block of my schedule immediately.
The popular basketball icon is a great choice as an ambassador to the Skil line of products. Loyal users of Skil products, who have placed their trust in the brand, should be able to look up to someone that has an equally great reputation in his field of expertise.
And if you want to talk about someone to look up to, then with Norman Black's intimidating height, you really need to look up.
The "May Tiwala Ako" campaign centers on building long-term relationships with the brand’s consumers and pays homage to its real users which include the professional workers, freelancers, small scale businesses, and tradesmen.