Sunday, June 2, 2019

Eden Celebrates National Cheese Day in Advance


Wazzup Pilipinas!

Just like bacon, almost everyone loves cheese, well.maybe not those who ate lactose intolerant, since it does come from cow's milk too. But majority of us would agree that cheese has become a significant part of our lives especially when preparing feasts for our families and loved ones.

It is my first time to hear about a National Cheese Day. It seems they have invented a day for almost everything nowadays. May it be for commetcial intentions or to commemorate a special event or personality, celebrating a day for something is an opportunity that could be beneficial for us one way or the other.

National Cheese Day could have been invented to encourage the purchase, use and consumption of cheese, but why not. It is not everyday that we get to splurge on cheese.

Cheese works great for many sandwiches and viands, and our spaghettis are always better with cheese mixed or on top, and Eden is identified as the number one cheese brand in the country. "Pang-masa" for its price, not intimidating for most of our kababayan.









In celebration, Eden invited the Adobo Queen herself, Nancy Reyes Lumen, to talk about some popular cheese trivias and the reasons why we all love to add cheese on our usual meals.

Rafael Baradas, the Assistant Brand Manager of Eden, also shared the brand's commitment towards more satisfying purchase of the cheese brand, and Chef Rosebud Benitez, another popular personality in the culinary industry, also dropped by to share her thoughts.

Watch our exclusive interviews with them to get to know more!

This June 4 is the actual National Cheese Day, so do you have some interesting  cheese-based dishes to flaunt on that special day?

Share with us your recipes and who knows, maybe Eden could give you something special for all that effort.

Below is the official press release from the event:

Eden celebrated National Cheese Day on May 31, 2019. The event took place at Relish Luxe Café in Ortigas Center, Pasig City. The brand took the opportunity to share its story and the heritage of cheese in the Philippines.

Today is National Cheese Day! This internet phenomenon may have unclear roots. But what’s clear is everyone can relate to celebrating the deliciousness and creaminess that cheese, particularly the country’s #1 cheese, Eden brings to the dishes we serve our families.

Today is the best day to ask, what’s your favorite way to enjoy Eden cheese? Do you like to eat it in the morning for breakfast, with the solid combination of freshly toasted pan de sal? Or maybe you like to mark your birthdays as many do, with cheese grated and melted over Mom’s or Lola’s delicious Pinoy Spaghetti.  Better yet, you might enjoy cheese when it’s part of traditional fiesta dishes you devour with rice, like Tita’s Caldereta, Mechado or your Ate’s special Buko Salad and Leche Flan for dessert. There are so many ways and occasions we use Eden cheese in our daily lives, that it has become part of our traditions and cultures much like the dishes we love. Whichever way you like to enjoy Eden cheese, you can be assured of its deliciousness and creaminess every time.

Shares renowned Food Journalist and “Adobo Queen” Nancy Reyes Lumen, “Cheese is such a wonderful food that you can’t outgrow it. It is indispensable to our culture and daily lives as Filipinos. Cheese is one of the earliest foods we taste and the delight of it stays on from infancy to adulthood. We have grown up with it and it has been part of our lives all these years. Cheese is practically a “no-fail” ingredient…you can even burn it and it still tastes good. We love cheese because it blends creaminess into our taste buds. It is comfort food!”

“Eden has been helping moms make her dishes more delicious with creaminess and goodness for the past 38 years,” shares Kristen Mendoza, Brand Manager for Eden cheese, manufactured by Mondelez Philippines. “Since the brand was launched in 1981 until now, moms can continue to enjoy the quality and deliciousness she and perhaps her Mother or Grandmother have loved for many years. It’s a promise we make to Moms, that when she uses Eden cheese for the dishes she serves her family, she is able to choose goodness for them.”

Celebrate National Cheese Day today by making your favorite dish or snack with Eden cheese.

To know more, like Eden on Facebook (www.facebook.com/EdenCheesePH)
and follow @edencheeseph on Twitter and Instagram.

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