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Friday, April 10, 2015

Kuya Kim Endorses Tata Motors Commercial and Passenger Vehicles for the Filipino Entrepreneur


Wazzup Pilipinas!

Tata Motors Philippines showcases their strong and world tested line up of heavy duty commercial vehicles as well as their light commercial vehicles with various possible business applications to further inspire the entrepreneurial Filipino. Also present are the fuel efficient eco-diesel powered passenger cars which are perfect for the smart practical Filipino family. 

In their lineup, Tata Motors previewed to the public their Prima range of trucks which is part of their heavy commercial vehicle stable. Tata Motors first launched the Prima in 2008 which has a combination of power, world-class performance, fuel efficiency, superior technology and safety and has been built with technical inputs from across the world like - an Italian cab design, engine technology from the USA and Europe, gearbox expertise from Germany, chassis frame know-how from Mexico, sheet metal dies from Japan and Korea, combined with Swedish precision on a robotic weld line. With this, the Tata Prima is also known as the “World Smart Truck”. 

Present in the motor show were the Prima 4438S tractor head which is powered by a 370hp CUMMINS ISLe 8.9L high pressure common rail diesel engine which is very suitable for various heavy commercial hauling requirements. The Prima has a maximum speed of 99 kmph as well as a fuel capacity of 625 L. It is best suited for all kind of Applications like - General Cargo: Container/Refer Van/Car Carriers, Industrial: Cement/Steel/Machinery Movement, Construction: Tip Trailers/Bulkers etc.

On the other hand, the Tata PRIMA 4038K (6X4) Construction tipper is equipped by a 370hp CUMMINS ISLe 8.9L high pressure common rail diesel engine which is able to put out 370HP of maximum power with its 9 speed Eaton Transmission. This vehicle is fitted with an 18 Cu.M box body and a Bogie Suspension for all wheels. It is suitable for all type of construction applications like Aggregates Movement, Tankers and other municipal applications like Garbage Compactors, Skip Loaders etc.


Also showcased were the different body configurations of the Tata Ace and Tata Super Ace light commercial vehicles already available in the market. One of them, the 702cc Diesel engine, Tata Ace which has been a successful product for Tata Motors with over 1 Million vehicles sold globally was displayed in both Eutectic Reefer and Hopper Tipper rear body configurations. 

The Tata Ace Hopper Tipper which is a unique application that can be used to transport & dump debris, household waste, hazardous & other construction material. With a 1.8 cubic meter capacity & tipping arrangement, the application reduces the manual handling of waste. The tipping height ensures that it can also be dumped into another pickup. This body configuration of the Ace may be put to a multitude of uses – many of these are specific to an application for Municipal organizations, construction companies, electrical & mechanical contractors, advertising contractors, small townships, medium & large industries. 

The Tata Ace Eutectic Reefer on the other hand is a plug in rechargeable refrigeration body which is capable of transporting perishable fresh and frozen food or beverages for a given amount of time before draining its charge. This vehicle uses a mounted compressor and Eutectic plates which does not need to have the engine running to keep the compartment operating at a cool or freezing temperature in the rear. It can be well suited for distribution of Ice cream, Marine products, meat & dairy products, juices, packaged foods, medicines, etc.

The Tata Super Ace Reefer Van is a larger version of the Ace reefer and has an engine powered refrigeration unit and its temperature has a range of -250 to + 150 Celsius. It carries 550 Kg Payload and Internal Volume of 5.0 CuM. The Tata Super Ace Refrigeration van is custom made for transportation of perishable frozen foods such as ice cream, fisheries, dairy products, meat & pharmaceuticals. The minimum temperature of -230 C makes it a one stop solution for all your refrigeration needs. It can also be used for distribution of Ice cream, Marine products, meat & dairy products, juices, packaged foods, medicines, etc.

Alongside the heavy and light commercial vehicles, the very capable 2.2L DiCOR Turbocharged Diesel Tata Xenon XT4x4 pick up was presented, equipped with a dynamic body kit with sports bar, side skirts as well as front and rear bumper kits which further accentuate the vehicle’s sporty and aggressive stance. 


Also present in the Tata Motors booth are the two Eco-Diesel powered passenger cars, the spacious and comfortable Tata Manza Aura and the youthful and sporty Tata Vista Ignis. Both vehicles are powered by Tata Motor’s acclaimed Quadrajet Common Rail Direct Injection Turbocharged & Intercooled Diesel engine which gives stellar fuel economy with power and torque to boot. In line with presenting the applications of Tata vehicles, The Tata Indigo diesel sedan, was also shown in Taxi livery, showing the high possibility of taxi cab usage in the market due to its Turbo charged Diesel engine which is perfect as a fleet or taxi vehicle due to its high fuel efficiency and reliable durability compared to petrol fed engines. 


To know more about our Heavy Commercial vehicles, Light commercial and passenger vehicles and other possible body applications for the Ace and Super Ace, visit a Tata Motors showroom near you, or visit us at our booth at the Manila International Auto Show this April 9 to 12, 2015 at the World Trade Center Pasay City Manila to see and experience these vehicles yourself. 

For more information, visit our website at www.tatamotors.ph and like the Facebook page www.facebook.com/tatamotors.ph

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