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Saturday, May 17, 2014

Fiftea: Taiwan’s Finest Milk Tea Has Arrived


Wazzup Pilipinas!

We've been fooled long enough! I thought I've been drinking quality milk tea only to find out there's a big significant difference after tasting a new brand at a media launch held last May 14, 2014 at the basement level of Alphaland at Makati Place Rustan's Supermarket located at Ayala Avenue corner Malugay Street in Makati.

Those milk tea imposters and wannabees should step aside for they have fooled us long enough. They've taken advantage of the popularity of milk tea shops that proliferated the country for a long time already. Filipinos were just less discriminatory of milk tea since we easily get fooled by sweetness added to the tea that we couldn't even distinguish if its brewed or from a powdered source, and fail to realize we are being shortchanged of quality and health benefits.

It's time for the expert to take over.  Fiftea, Taiwan's finest milk tea brand, is in town to serve what real milk tea is all about.

After tasting Fiftea’s creamy, fresh version, you won’t get confused anymore. Fiftea’s milk tea flavor is quite distinctive, that’s because the leaves are all imported and the trained baristas prepare them the right way. If you don’t believe it, ask your Taiwanese friends if they heard of Fiftea and what they think of it. Fiftea is one of the first brands of milk tea in Taiwan and is already established as a brand of high quality.



Dr. Si Chang discuss about milk tea, and the facts we do not know

Part-owner Dr. Si Chang explains to members of the media that there are a lot we do not know about how to produce better quality milk tea using the proper process or methods, the right ingredients and well-trained baristas.

Boba Jasmine milk tea
Milk tea samplers were given to the members of the media so we will be able to taste the difference. We were also allowed to taste the brewed teas so we could identify their distinctive tastes as compared with each other, and to the teas we usually encounter.

Tasting the green tea with lemon

The combination of Lemon and Green tea was said to be the best mix to retain youthfulness. Dr. Si Chang even dared ask us to guess what we think his age is. We were surprised he was already in his fifties. He said he has been drinking tea at a very young age so there is truth in its beneficial health claims.

You will find Fiftea Milk Teas, Teas and Fruit Juice drinks also in the price range around Php 100 only. You may add pearls, pudding, grass jelly, aloe vera, red beans, nata de coco and even ice cream to the many variants as per your preference.

The Fiftea logo
Red Bean Assam Red Milk Tea


Grass Jelly Red Milk Tea

Ice Cream Red Tea

Jade Lemon

Pudding Red Milk Tea

Fiftea always use brewed tea does and not the powdered ones. Water is boiled separately before adding the tea leaves to get the freshest flavors and nutrients minus the bitterness from over-boiled leaves. The recipe is strictly followed, maintaining the golden ratio in every cup. No additional sugar or water to adjust the quantity. Even if the order is customized, quality and consistency is still maintained. Containers for brewing and mixing are cleaned right away so as not to dilute the next cup of milk tea.

The company also uses tea leaves that are imported and sourced from a reputable grower of tea leaves. So the final flavors are sharp, distinct, and natural. No chemicals are needed to heighten the flavors.

Fiftea maintains the people they train and requires their staff to complete 2 years in the company before they are deployed to franchises. In that way, every milk tea served maintains the high quality and consistency trademark of Fiftea. The baristas are carefully handpicked and screened prior to employment.

These are trade secrets that customers are not aware of, but should be wary of it the next time they order their milk tea.

Dr. Si Chang and Sarah Grace San Diego, owners of Fiftea

The Fiftea owners with staff at their Alphaland Makati Place branch
So what are you waiting for? Go and try your first cup of fresh, creamy, natural and refreshing Fiftea milk tea and do tell us if we are wrong.

They now have three branches in Makati located at Lepanto (GF B'A Lepanto Bldg. Paseo Street corner Esteban), Esteban (LGF-5 Cityland III Rufino Street corner Esteban) and at the Alphaland basement of Makati Place (Ayala Avenue corner Malugay Street). They will also be opening another branch at SM City Davao next month.

For inquiries email them at fifteaphilippines@gmail.com.

Like them on FB @Fiftea-Fresh-and-Refreshing or follow them on Instagram @fifteaphilippines

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