BREAKING

Monday, May 13, 2013

Philips Launches LED Promise Campaign “The Promise of a Greener World”


Wazzup Pilipinas!

Philips Lighting Philippines kicked off its LED campaign at the SM Mall of Asia.

Philips guarantees consumers that its LED lighting products offer long lasting and consistent brightness, savings on energy and cost, and guaranteed safety. Partnership with photography club ties Philips efforts in sustainability with environmental awareness.

Entitled “The Promise of a Greener World”, the campaign emphasized how using LED lighting solutions can help reduce the Philippines’ carbon footprint, and avert the drastic effects of global warming.

Philips Country Manager and General Manager for Lighting Fabia Tetteroo-Bueno said that “Philips LED lighting solutions are not only energy-efficient but also provide a superior quality of light. With this campaign, we hope to share with consumers the facts about LED lighting solutions and encourage them to make the simple switch to sustainable lighting solutions that is environmentally-friendly.”





“Philips Lighting is a strong advocate in environmental sustainability with our commitment to green manufacturing and solutions. That is why we decided to work with Kuya Kim to help spread the sustainability message as he is a strong advocate to make the planet a better place for current and future generations,” he added.

Philips also had an environment-themed photo exhibit run concurrently with its LED product launch, which featured the images captured by the finalists of an online contest that Philips conducted in partnership with the Young Photographers Club (YOPHO).







 






Winners that were recently announced the same day of the launch were : 3rd Place was Daniel Formoso, 2nd place was Ysa Lavadia and 1st Place was Glevie Doll Bacani




The event was hosted by popular TV host Suzi Entrata-Abrera, featured Philips’ latest range of LED lighting products, together with its newest Brand Ambassador, popular TV personality and triathlete Kim Atienza.


“Our group is honored to have been chosen by Philips as a partner for this noble initiative. We hope that we were able to underscore the importance of preserving the environment through our photos, and encourage everyone to do their share in conserving our resources,” stated YOPHO president Daniel Formoso.

The World Wide Fund for Nature Philippines (WWF Philippines) also supported Philips in its LED campaign. “For three years, Philips has been supporting Earth Hour and our various energy efficiency initiatives. This new LED campaign helps Pinoys go beyond the hour to save the planet, one LED bulb at a time,” said Jose Ma. Lorenzo Tan, WWF Philippines Vice Chairman and Chief Executive Officer.

“Aside from making consumers aware of the many benefits they can get from using LED lighting solutions, we want them to understand that they need to choose good quality LED lighting products to maximize the product’s potential,” said Tetteroo-Bueno.

Philips listed down three key items that good LED lighting products must possess:

- long lasting and consistent brightness
- savings on energy and cost
- guaranteed safety

In addition, Philips LED lighting solutions are at mainstream prices, to help make the shift from traditional bulbs to LED lights much easier.

Philips will be holding LED fairs in key malls across the Philippines, in order to bring the importance and benefits of using LED lighting solutions closer to consumers.

May 18 to 19 SM City Cebu
May 25 to 26 SM City Baguio
June 1 to 2 Glorietta 1
June 8 to 9 Abreeza Mall Davao
June 22 to 23 Robinsons Place Lipa
June 29 to 30 SM North Edsa

Philips teams up with WWF Philippines and the Young Photographers Club of the Philippines (YoPho) to raise awareness on how to make the Philippines a greener, more livable nation through its LED lighting products. From left to right: Gela Isidro, Philips Corporate Communications Manager; Christine Villanueva, Philips Country Marketing Manager; Jose Ma. Lorenzo Tan, Vice Chairman and CEO of WWF Philippines; Fabia Tetteroo-Bueno, Philips Country Manager; Rhona Arce, Philips Consumer Marketing Manager, and Anton Carranza of YoPho.

For more details about Philips and its LED campaign,
please visit www.philips.com.ph
or www.facebook.com/PhilipsLEDPH.


Recognized as a world leader in lighting, Philips strives to educate consumers on the ideal characteristic they should look for in good quality LED lighting products.

About ""

WazzupPilipinas.com is the fastest growing and most awarded blog and social media community that has transcended beyond online media. It has successfully collaborated with all forms of media namely print, radio and television making it the most diverse multimedia organization. The numerous collaborations with hundreds of brands and organizations as online media partner and brand ambassador makes WazzupPilipinas.com a truly successful advocate of everything about the Philippines, and even more since its support extends further to even international organizations including startups and SMEs that have made our country their second home.

3 comments:

  1. yo,shut the fuck up, no one wants to hear un useless comment.
    then go bck you fuckin where the hell your from

    Also visit my page: ways to attract women on facebook

    ReplyDelete
  2. I live in Dallas. Even though you can find almost 20,
    000 more males in this city than women, this determine is really
    a little bit deceptive. There's a higher number of homosexual males, as well as immigrant staff, who skew the figures. All of the locations on the checklist appear to be large cities that probably have comparable types of populations. If you are just looking for a wonderful spot to celebration then it truly is great. If you're
    hunting for any boyfriend or partner, you'll be dissatisfied.

    My homepage: filipino women

    ReplyDelete
  3. What's up to all, it's really a good for me to go
    to see this site, it consists of useful Information.


    Look into my website - workouts to improve vertical

    ReplyDelete

Need professional help with your papers? - Visit this writing service supported by the best academic writers.
 
Copyright © 2013 Wazzup Pilipinas News and Events
Design by FBTemplates | BTT